Observed Signal · Aug 28, 2026 · Company Profile · Source: State of Streaming · Impact: 1/5 · Sentiment: Neutral
Bloo — Streaming App Profile
Bloo is listed on State of Streaming as a streaming app in the site's company directory. The page is a company profile that includes links to State of Streaming editorial coverage, a downloadable 2026 Advertiser's Guide to Streaming TV, and a subscription/marketing signup. The page contains links to multiple State of Streaming articles that mention adtech and streaming companies (e.g., The Trade Desk, Amazon, Bloomberg, YouTube, Netflix, Roku, Viant, ESPN).
Directory/company profile with minimal factual detail and limited direct AdTech impact; primarily a listing on a publisher site.
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Key Takeaways & Evidence Grounding
- Bloo is presented on State of Streaming as a 'Streaming App' in the site’s company directory.
- State of Streaming offers a downloadable ebook titled 'The 2026 Advertiser's Guide to Streaming TV' from this page.
- The Bloo profile page links to multiple State of Streaming articles referencing adtech and streaming companies such as The Trade Desk, Amazon, Bloomberg, YouTube, Netflix, Roku, Viant, and ESPN.
- The site footer shows '© 2026 State of Streaming. All rights reserved.'
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Bravo Streaming App Directory Listing
This State of Streaming directory page lists Bravo as a streaming app (Ticker: CMCSA) with a link to its official website and notes that there is currently no editorial coverage for Bravo on the site. The page aggregates links to State of Streaming articles, podcasts, and resources related to streaming TV advertising, and promotes a free 2026 Advertiser's Guide ebook. Several external and internal companies/platforms are referenced in linked article titles (e.g., ESPN, YouTube, Netflix, Roku, Viant). The page functions as a publisher directory/profile rather than a news story or analysis.
Caffeine Streaming App Directory Profile
State of Streaming is a trade publisher focused on the streaming and CTV ecosystem. The provided page contains a directory/company profile for Caffeine — a social broadcasting streaming app headquartered in Palo Alto, CA and founded in 2018 — plus an index of recent State of Streaming articles covering topics such as Roku household milestones, Netflix and Amazon ad infrastructure, YouTube ad strategies, contextual targeting, household identity, and sports streaming. The site also exposes resources (podcast, directory, asset library) and links to briefs, chat, and USPI rankings. The Caffeine listing identifies it as a niche free ad‑supported platform for live entertainment and gaming with real‑time audience interaction and links to its website (https://www.caffeine.tv/).
State of Streaming Adds LocalBTV Profile
State of Streaming is a publisher focused on streaming, CTV and ad-supported video who lists recent analysis and headlines about the streaming ad ecosystem. The page aggregates article headlines (e.g., Roku surpassing 100 million streaming households; Netflix’s $3 billion ad business running on Amazon infrastructure; FreeWheel adding a contextual AI layer; TiVo Ads building a household ID; QVC filing Chapter 11). The page also includes a company entry for LocalBTV — a free streaming app founded in 2019 that streams over‑the‑air local TV channels to connected devices without an antenna. The site footer shows © 2026 State of Streaming.
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