Observed Signal · Sep 23, 2026 · Market Signal · Source: Affinity · Impact: 2/5
Affinity Wins Two Awards at 2026 CJ Excellence Awards
Affinity Global announced today that its publisher brands VEVE and SitePlug were honored with two awards at the 2026 CJ Excellence Awards: Publisher of the Year and Best Channel Expansion & Activation Strategy.
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VML Named Network of the Year and VML UK Crowned Agency of the Year at 2026 Gerety Awards
VML has been named Network of the Year and VML UK has been crowned Agency of the Year at the 2026 Gerety Awards, as highlighted in the latest news roundup.
Adweek Names 2026 Media Plan of the Year Winners
Adweek published its 2026 Media Plan of the Year awards, recognizing media agencies and brand-side planners across 22 categories for campaigns that shifted cultural conversations and delivered measurable results. Winners highlighted creative, cross-channel executions — from Kleenex partnering with PHD UK and artist Mr Doodle to drive sales, to Humana and Spark Foundry building an AI-driven system in the Microsoft Bing ecosystem to boost Medicare enrollments. Campaigns included experiential activations (Oscar Mayer’s Wienie 500), social-first debunking (Unilever’s Vaseline Verified), streamer-driven public safety (Havas Play France and Sapeurs‑Pompiers de France), and inclusive cause marketing (GMF with Havas Play France). The feature lists performance metrics and outcomes for featured campaigns and agencies, illustrating diverse tactics across OOH, streaming, AI, social, experiential, and insight-led work.
2026 US Partnership Awards: Gold Winners Announced
The 2026 US Partnership Awards (USPAs) winners were published in a digital-first format, recognising leading partnership, affiliate, influencer and performance marketing work. Hello Partner founder Matthew Wood highlighted entrants’ stronger measurement, commercialised AI use, and disciplined execution. Major gold winners included Tombras (five golds, incl. Partnership of the Year and Best Full Funnel Strategy), CJ (Best Platform for Partnership Success and Best Use of AI/Automation with CJ 360-AI), Rakuten Advertising (two golds, incl. Best Content Partnership and Best Health, Beauty & Wellness Partnership with Bluemercury), Partnerize (Most Innovative Technology for VantagePoint), and Acceleration Partners (Best Affiliate Programme Optimization for TikTok, exceeding targets by over 160% in North America). Other notable winners included Linkbux Media, Gen3 Marketing, Round Barn Labs, Partner Commerce, Trafalgar with Capital One Ad Solutions, and Upsellit with Splits59.
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