Observed Signal · Dec 4, 2025 · Partnership · Source: ExchangeWire · Impact: 3/5 · Sentiment: Positive
Adnami Expands into Benelux with New Amsterdam Office
Adnami is accelerating its European growth by opening an Amsterdam office and extending its footprint into the Benelux region through the integration of Revolution Ad’s team. In the Netherlands, the company already collaborates with publishers Massarius, Mediahuis, and Refinery89, and leverages a global supply of premium publishers. Adnami’s reach spans more than 8,000 websites and over one billion monthly impressions, enabling advertisers, agencies, and publishers to scale campaigns across the open internet. As part of the expansion, Revolution Ad’s team is being absorbed and Tim van der Bilt will serve as Managing Director Benelux, driving commercial development and partnerships. Simon Kvist, CEO of Adnami, notes that Amsterdam is a natural base for growth in Europe’s advanced media market. The Amsterdam hub will be Adnami’s seventh commercial center, with the company employing 60+ people and maintaining offices in London, Hamburg, Stockholm, Helsinki, and Paris, alongside its Copenhagen headquarters, with a planned early-2026 launch for the new office.
Expansion into Benelux and leadership appointment signal regional growth and broader European footprint
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Key Takeaways & Evidence Grounding
- Adnami opens Amsterdam office and expands into the Benelux region by absorbing Revolution Ad's team.
- In the Netherlands, Adnami works with publishers Massarius, Mediahuis, and Refinery89.
- Adnami's global network runs on over 8,000 websites and reaches more than 1 billion monthly impressions.
- Tim van der Bilt joins as Managing Director Benelux as Revolution Ad's team is integrated.
- Amsterdam becomes Adnami's seventh commercial hub, with an early-2026 opening; the company has 60+ employees and offices in London, Hamburg, Stockholm, Helsinki, and Paris, plus Copenhagen headquarters.
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