Director, Activation

This Director of Activation leads digital activation strategy with a primary focus on Paid Social and foundational Programmatic across key client accounts. The role manages a team of Social and Programmatic Managers, establishes QA and pacing protocols, and drives performance against lower-funnel KPIs like app acquisition and conversions. The ideal candidate has 6+ years of digital media activation experience and expertise in Paid Social platforms and performance strategies.

This Director of Activation role in Toronto leads digital activation strategy with a focus on Paid Social and foundational Programmatic. The director manages a team of Social and Programmatic Managers, establishes QA processes, and collaborates with planning and performance teams. Requires 6+ years of digital media activation experience and advanced Paid Social expertise.

This role leads digital activation strategy with a primary focus on paid social and a foundational focus on programmatic. Responsibilities include directing campaign strategy, managing a team, establishing operational processes, and serving as the senior client contact. The ideal candidate has 6+ years of digital media activation experience.

This role leads cross-channel biddable media activation with a focus on programmatic and YouTube, overseeing campaign strategy, activation, and optimization. The director provides strategic recommendations, mentors junior team members, and bridges day-to-day execution with broader media strategy. Requires 5+ years of biddable media experience and hands-on expertise with The Trade Desk, DV360, and Google Ads/YouTube.

This role manages and optimizes paid search and social media campaigns for clients in Italy. The Senior Associate will handle campaign activation, performance tracking, and reporting, requiring strong knowledge of search and social platforms. The role focuses on delivering effective media strategies and driving client growth.

This role leads commerce strategy for clients in the MENA region, driving growth through retail media and e-commerce initiatives. Responsibilities include developing commerce capabilities, managing client relationships, and integrating commerce with media planning. The ideal candidate has extensive experience in commerce marketing, with strong leadership and strategic thinking skills.

This role manages media solutions and campaign execution for clients in Hong Kong. The Manager will oversee media planning, buying, and optimization across digital channels, ensuring alignment with client objectives. This position requires strong media strategy skills and experience in programmatic advertising.