Teads vs TripleLift

Teads Integrates with Koddi Commerce Media Infrastructure

Teads and Koddi have announced a new integration connecting Teads' Ad Manager with Koddi's commerce media infrastructure. This partnership enables advertisers to purchase onsite retail inventory from Koddi networks in the US and Europe, including Sponsored Product Ads and display placements on merchant and commerce platforms. The integration uses the OpenRTB standard to facilitate automated exchange between demand and sell sides, eliminating the need for proprietary integrations between Teads and individual retailers. Networks such as Wolt Ads, Gopuff UK, and Hopper are among those connected. Retailers retain control over inventory, pricing, and quality standards through Koddi's SSP. This move expands Teads' programmatic retail media offerings, allowing advertisers to plan and activate retail media alongside other channels within the Teads Ad Manager.

• Teads integrates its Ad Manager with Koddi's commerce media infrastructure.
• Advertisers can purchase onsite retail inventory from Koddi networks in the US and Europe.
• The integration uses the OpenRTB standard.

8-K Financial Filing Analysis for Teads (2026-08-14)

On August 11, 2026, Teads Holding Co. received a formal deficiency notification from The Nasdaq Stock Market LLC indicating non-compliance with Nasdaq Listing Rule 5450(a)(1), as the closing bid price of its common stock remained below the $1.00 minimum per share threshold for 30 consecutive business days. The notice currently carries no immediate effect on the listing or trading of Teads' stock on the Nasdaq Global Select Market under the ticker 'TEAD'. Teads has been granted an initial 180-calendar-day cure period ending February 8, 2027, to regain compliance by maintaining a closing bid price of at least $1.00 for ten consecutive business days. Management is actively monitoring the equity price and evaluating options, including a potential reverse stock split or a transfer to the Nasdaq Capital Market for an additional 180-day extension.

• Teads received a Nasdaq deficiency notice on August 11, 2026, for failing to meet the $1.00 minimum bid price requirement over 30 consecutive business days pursuant to Listing Rule 5450(a)(1).
• The Company has an initial 180-calendar-day grace period until February 8, 2027, requiring its stock to close at or above $1.00 for a minimum of 10 consecutive trading days.
• Management is considering remediation mechanisms to avoid delisting, including executing a reverse stock split or transferring to the Nasdaq Capital Market to qualify for an additional 180-day extension.

Teads and V extend homescreen partnership to 2028

Teads and smart-TV OS provider V (formerly VIDAA) have extended their strategic partnership through 2028, naming Teads the exclusive global commercial partner for HomeScreen advertising on V-powered smart TVs. The agreement enables homescreen targeting using hardware and setup signals—selectable screen-size tiers (including V’s “Platinum” displays) and room context (e.g., living room, bedroom)—across roughly 30 markets in EMEA, APAC and the Americas. Around Black Friday and Cyber Monday Teads will have a global 10-day exclusive HomeScreen Takeover window and act as the sole sales partner for that period. Independent tests with the MediaMento Institute reported a 48% attention rate for Teads’ HomeScreen video ads (16% higher than skippable formats) and faster attention capture for interactive 3D creatives.

• Partnership extended through 2028; Teads named exclusive global commercial partner for V HomeScreen advertising.
• Teads has a global 10-day exclusive HomeScreen Takeover and sole sales rights around Black Friday and Cyber Monday.
• HomeScreen targeting will be available in about 30 markets across EMEA, APAC and the Americas.

TripleLift Names Kendra Anderson VP of Product Management to Lead CTV Strategy

TripleLift announced the appointment of Kendra Anderson as VP of Product Management to lead CTV strategy, along with a partnership with Multilocal to integrate creative into curation, and recognition of three honorees in AdExchanger's 2026 Top Women in Media & Ad Tech Awards.

TripleLift and Multilocal Partner to Put Creative into the Curation Equation

TripleLift announced a partnership with Multilocal to integrate creative into the curation equation, as well as celebrating three honorees in AdExchanger's 2026 Top Women in Media & Ad Tech Awards.

TripleLift Celebrates Three Honorees in AdExchanger’s 2026 Top Women in Media & Ad Tech Awards

TripleLift announces that three of its team members have been honored in AdExchanger’s 2026 Top Women in Media & Ad Tech Awards, recognizing leadership and achievement in the ad tech industry.