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Publisher & Media Owner · AdTech Vendor · vs · AdTech Vendor · MarTech Vendor

Heureka Group vs Koddi

Structured technology and market comparison · 2026

Direct Feature Comparison

Heureka Group · vs · Koddi
Market Cluster / Sector
Heureka GroupPublisher & Media Owner · AdTech Vendor
KoddiAdTech Vendor · MarTech Vendor
Platform Focus
Heureka Group

Regional shopping comparison platform with retail media and merchant tools.

Koddi

Commerce media infrastructure and enterprise advertising software provider.

Company Size
Heureka Group201–500 employees
Koddi201–500 employees
Headquarters
Heureka GroupCZ
KoddiUS
Year Founded
Heureka Group2019
Koddi2013

Analyze all overlapping signals and tech stacks for Heureka Group and Koddi

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Comparison Analysis

What is the main difference between Heureka Group and Koddi?

When comparing Heureka Group and Koddi, both platforms operate within the Search, Retail Sponsored Listings, and AdTech Vendor ecosystem. Heureka Group is positioned as Regional shopping comparison platform with retail media and merchant tools, whereas Koddi focuses on Commerce media infrastructure and enterprise advertising software provider. Decision-makers evaluate both solutions when orchestrating their commercial monetization and technology stack.

What are the top alternatives to Heureka Group and Koddi?

When evaluating Heureka Group and Koddi, enterprise buyers also consider other platforms in Search, Retail Sponsored Listings, and AdTech Vendor. You can discover the full competitive landscape and evaluate other alternatives by viewing their respective footprint profiles on Polaris7.

How do the corporate scale, structure, and headquarters of Heureka Group and Koddi compare?

Heureka Group is headquartered in CZ (founded in 2019) with 201–500 employees. Koddi is based in US (founded in 2013) with 201–500 employees. Complete ownership, subsidiary trees, and corporate affiliations are documented across Polaris7.

Market Signals

Recent Market Signals & Activity: Heureka Group vs Koddi

Documented market movements, strategic partnerships, product releases, and regulatory developments mapped across Polaris7.

HE

Heureka Group

Recent Signals

KO

Koddi

Recent Signals

  • ·Koddi

    Google Maps upgrades position 1 Metasearch: What it means for hotel marketers

    New blog post added to Koddi's blog page: 'Google Maps upgrades position 1 Metasearch: What it means for hotel marketers'.

  • ·Koddi

    Introducing Koddi’s Media Planner with Shared Budgets

    New blog post announcing Koddi's Media Planner with Shared Budgets, a product feature launch.

  • ·AdzineRetail Media

    Teads Integrates with Koddi Commerce Media Infrastructure

    Teads and Koddi have announced a new integration connecting Teads' Ad Manager with Koddi's commerce media infrastructure. This partnership enables advertisers to purchase onsite retail inventory from Koddi networks in the US and Europe, including Sponsored Product Ads and display placements on merchant and commerce platforms. The integration uses the OpenRTB standard to facilitate automated exchange between demand and sell sides, eliminating the need for proprietary integrations between Teads and individual retailers. Networks such as Wolt Ads, Gopuff UK, and Hopper are among those connected. Retailers retain control over inventory, pricing, and quality standards through Koddi's SSP. This move expands Teads' programmatic retail media offerings, allowing advertisers to plan and activate retail media alongside other channels within the Teads Ad Manager.

    • Teads integrates its Ad Manager with Koddi's commerce media infrastructure.
    • Advertisers can purchase onsite retail inventory from Koddi networks in the US and Europe.
    • The integration uses the OpenRTB standard.

Compare their exact ecosystem overlaps.

Explore all deep relationships in Polaris7. Discover exactly which mutual clients, integrated technologies, and overlapping partners Heureka Group and Koddi share across the market ecosystem.