Figma vs Zoom

10-Q Financial Filing Analysis for Figma (2026-08-05)

Figma reported strong top-line revenue growth for Q2 2026, generating $370.08 million in revenue (up 48% YoY) and $703.52 million for the first six months of 2026 (up 47% YoY), supported by a Net Dollar Retention Rate of 136%. Growth was driven by an expanding enterprise customer base, with clients over $100k in ARR rising 46% YoY to 1,635. However, GAAP operating losses widened to $117.29 million for the quarter and $254.69 million for the half-year, primarily impacted by post-IPO stock-based compensation of $147.55 million in Q2 ($316.55 million year-to-date) and rising AI compute and hosting infrastructure expenses. On a non-GAAP basis, operating income reached $36.09 million (a 10% operating margin). The company generated $141.82 million in free cash flow year-to-date and maintained robust balance sheet liquidity with $1.67 billion in cash, cash equivalents, and marketable securities.

• Q2 2026 revenue increased 48% year-over-year to $370.08 million, with first half 2026 revenue reaching $703.52 million.
• Paid customers with greater than $100k in ARR grew 46% year-over-year to 1,635, while Net Dollar Retention Rate stood at 136%.
• Post-IPO stock-based compensation totaled $147.55 million in Q2 2026 and $316.55 million for the first six months, leading to a GAAP net loss of $112.15 million for the quarter.

Figma invests in the UK with expanded London office

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Groq Founder: Poor Leadership Cost Company Years

Jonathan Ross, founder of AI chip maker Groq, admitted in a podcast that his management failures initially cost the company three to four years. A former Google engineer, Ross founded Groq in 2016 to develop Language Processing Units (LPUs) as alternatives to Nvidia GPUs. He acknowledged being 'a terrible leader' at the start, citing mistakes in hiring employees who were not self-sufficient and giving them too much responsibility, leading to stagnation. He learned to focus on people management and became more selective in hiring. In December 2025, Nvidia signed a $20 billion licensing and talent deal with Groq, after which Ross and other key engineers moved to Nvidia, where Ross now serves as chief architect for software. Groq continues as an independent company led by Adam Winter. Similar leadership challenges were shared by Figma CEO Dylan Field and Duolingo CEO Luis von Ahn.

• Jonathan Ross founded Groq in 2016 to develop AI inference chips (LPUs) as alternatives to Nvidia GPUs.
• Ross admitted that his poor leadership set back Groq by three to four years.
• In December 2025, Nvidia signed a $20 billion license and talent deal with Groq.

Zoom's Marketing Rebuild: Beyond Pandemic Fame

At AdExchanger's Programmatic IO, Zoom's VP of brand and content, Josh Reed, discussed the company's marketing overhaul. Despite 99% unaided brand awareness, Zoom is pigeonholed as a video call app. Reed highlighted the 'iceberg' problem: being known for one thing while other products like contact center, events platform, VoIP, and AI tools remain invisible. Under CMO Kim Storin, Zoom consolidated marketing functions, expanded into linear TV, creator partnerships, and affiliate marketing. They launched the Solopreneur 50 program and are experimenting with commission-based creator models. Measurement is shifting from last-touch to multi-touch attribution using Snowflake as a data spine. Zoom is also adapting to the 'dark funnel', where B2B research starts in LLMs and AI chatbots, requiring a new approach to meet buyers where they are.

• Zoom has 99% unaided brand awareness, but is mostly known for video calling.
• Josh Reed, VP of brand and content, spoke at AdExchanger's Programmatic IO in NYC on the marketing challenge.
• Zoom consolidated its marketing functions under a center of excellence model since CMO Kim Storin arrived 18 months ago.

Zoom Partners with Colin Jost for B2B Comedy Campaign

At ADWEEK's Brandweek conference, Zoom's head of brand and activation Whitney Magnuson revealed the company's strategy to leverage comedy to expand its brand beyond video conferencing. Zoom partnered with SNL alum Colin Jost and his production studio No Notes, first collaborating on the 'Zoom Ahead' campaign in December. Their newest spot, in which Zoom comedically plots its own destruction, sparked internal debate before airing. Magnuson emphasized that Zoom's high brand awareness is narrowly tied to video calls, despite the company's expansion into contact center software, AI tools, and sales products. The campaign aims to make the brand 'iconic' by capitalizing on its cultural status as a verb and its frequent appearances in movies and TV shows. Jost noted that No Notes, which grew from his SNL parody writing, allows him to pitch brand ideas directly to companies, bypassing traditional agencies.

• Zoom partnered with Colin Jost's production studio No Notes for its 'Zoom Ahead' campaign in December.
• Zoom's head of brand Whitney Magnuson spoke at ADWEEK's Brandweek conference about the comedy strategy.
• The campaign aims to expand Zoom's brand recognition beyond video conferencing into contact center, AI, and sales products.

Kate McKinnon Plays Evil CEO in Zoom Sequel Campaign

Zoom has unveiled the sequel to its 'Zoom Ahead' brand campaign, titled 'Zoom Got it Done', featuring SNL alum Kate McKinnon as an evil CEO who plots to destroy the platform. The ad continues the narrative of the first commercial, which starred Bowen Yang and was created by Colin Jost's No Notes Productions. The campaign aims to reposition Zoom as an AI-enterprise platform beyond video calling, showcasing features like AI agents and automated note-taking. It runs across TV, CTV, OOH, digital, and social during the NFL season. The campaign is the first major push under CMO Kim Storin, who credits humor for breaking through and contributing to a 4.9% year-over-year Q2 revenue boost.

• Zoom launched sequel campaign 'Zoom Got it Done' with Kate McKinnon as an evil CEO.
• The campaign follows 'Zoom Ahead', which debuted in December with Bowen Yang.
• Created by Colin Jost's No Notes Productions.