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Media Sales House · Publisher & Media Owner · vs · Publisher & Media Owner · AdTech Vendor

Excom Media vs Firefly

Structured technology and market comparison · 2026

Direct Feature Comparison

Excom Media · vs · Firefly
Market Cluster / Sector
Excom MediaMedia Sales House · Publisher & Media Owner
FireflyPublisher & Media Owner · AdTech Vendor
Platform Focus
Excom Media

Swiss DOOH sales house focused on pharmacy and retail screens.

Firefly

Mobile digital out-of-home media network for brands and agencies.

Company Size
Excom Media10–49 employees
Firefly50–200 employees
Headquarters
Excom MediaCH
FireflyUS
Year Founded
Excom Media2009
Firefly2017

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Comparison Analysis

What is the main difference between Excom Media and Firefly?

When comparing Excom Media and Firefly, both platforms operate within the Demand-Side Platform (DSP), Digital Out-of-Home (DOOH), and Display Ads & Banner ecosystem. Excom Media is positioned as Swiss DOOH sales house focused on pharmacy and retail screens, whereas Firefly focuses on Mobile digital out-of-home media network for brands and agencies. Decision-makers evaluate both solutions when orchestrating their commercial monetization and technology stack.

What are the top alternatives to Excom Media and Firefly?

When evaluating Excom Media and Firefly, enterprise buyers also consider other platforms in Demand-Side Platform (DSP), Digital Out-of-Home (DOOH), and Display Ads & Banner. You can discover the full competitive landscape and evaluate other alternatives by viewing their respective footprint profiles on Polaris7.

How do the corporate scale, structure, and headquarters of Excom Media and Firefly compare?

Excom Media is headquartered in CH (founded in 2009) with 10–49 employees. Firefly is based in US (founded in 2017) with 50–200 employees. Complete ownership, subsidiary trees, and corporate affiliations are documented across Polaris7.

Market Signals

Recent Market Signals & Activity: Excom Media vs Firefly

Documented market movements, strategic partnerships, product releases, and regulatory developments mapped across Polaris7.

EX

Excom Media

Recent Signals

  • ·Excom Media

    Excom Media launches new website and rebranding with up to 75% discount

    Excom Media presents itself with a new logo, new website and new digital solutions — with Screen Finder and EXCOM Studio from its own house. To mark the new look, there is up to 75% discount on DOOH playouts in November and December 2026 on selected networks.

  • ·persoenlich.com NewsDOOH

    Excom Media unveils new logo and screen finder

    Swiss Digital-out-of-Home (DOOH) operator Excom Media has overhauled its logo and website, unifying its healthcare, retail, and street segments under one brand. The company introduced a web-based Screen-Finder that lets agencies and advertisers locate screens on an interactive map, view photos and location details, and directly request quotes. Excom Media also operates EXCOM Studio, a proprietary content management system for digital signage, which is expected to control over 1,500 screens across Switzerland by end of 2026. CEO Marc Goetti stated the rebrand reflects the company's evolution and intent to address individual customer needs with new digital solutions.

    • Excom Media launched a new logo and revamped website.
    • The company introduced a web-based Screen-Finder with interactive map and quote request functionality.
    • Excom Media continues to operate EXCOM Studio, a CMS for digital signage.
  • ·Excom Media

    Neuer Look. Neue Technologie. Excom Media.

    Excom Media präsentiert sich mit neuem Logo, neuer Website und neuen digitalen Lösungen — mit Screen Finder und EXCOM Studio aus dem eigenen Haus.

FI

Firefly

Recent Signals

  • ·Firefly

    Firefly Wins Two Gold and One Silver at the 2026 OBIE Awards

    Firefly has been awarded two gold and one silver at the 2026 OBIE Awards, recognizing excellence in out-of-home advertising.

  • ·SEC APIfinancials

    10-Q Financial Filing Analysis for Firefly (2026-08-11)

    Firefly Aerospace Inc. reported results for the second quarter ended June 30, 2026, highlighted by total revenue of $117.7 million, representing a 657% year-over-year increase compared to $15.5 million in Q2 2025. Growth was primarily driven by the Spacecraft Solutions segment, which generated $108.3 million in revenue following the consolidation of SciTec (acquired in October 2025) and ongoing milestone execution on Blue Ghost and Elytra spacecraft programs. Launch revenue rose 48% year-over-year to $9.4 million, reflecting progress on launch facility engineering services. Operating expenses escalated to $119.1 million during Q2 2026, driven by higher R&D investments in the Alpha Block II configuration upgrade and increased SG&A from public company operations and SciTec integration. The quarterly net loss expanded to $92.3 million from $63.8 million in the prior-year period. Firefly strengthened its balance sheet during the quarter by closing a primary equity offering generating $181.6 million in net proceeds and completed the acquisition of AI-guidance specialist Space-ng on June 23, 2026, closing the period with $635.3 million in cash, cash equivalents, and short-term investments.

    • Q2 2026 total revenue reached $117.7 million (+657% YoY), while six-month revenue rose 178% YoY to $198.6 million, led by Spacecraft Solutions revenue of $108.3 million.
    • Total contract backlog stood at approximately $1.47 billion as of June 30, 2026, including $403.1 million in multi-launch agreements.
    • Firefly raised $181.6 million in net proceeds via a registered primary offering on June 1, 2026, and ended Q2 with $635.3 million in total cash and short-term investments.
  • ·Firefly

    Firefly Expands Latin American Presence with Launch in Colombia

    Firefly announces its expansion into Colombia, further strengthening its presence in Latin America.

Compare their exact ecosystem overlaps.

Explore all deep relationships in Polaris7. Discover exactly which mutual clients, integrated technologies, and overlapping partners Excom Media and Firefly share across the market ecosystem.