CH Media vs Ringier Advertising

«Schweiz am Wochenende» bleibt die grösste Zeitung der Schweiz

CH Media announces that «Schweiz am Wochenende» remains the largest newspaper in Switzerland.

CH Media übernimmt «Radio Swiss Pop»

CH Media übernimmt «Radio Swiss Pop» (17. September 2026). Zudem: Zwei Tage Festivalfieber und beste Stimmung am Argovia Fäscht 2026 (6. September 2026) und CH Media bündelt ihre acht nationalen Free-TV-Sender unter der Marke 3+ (27. August 2026).

CH Media and Digris Acquire SRG Music Radio Stations

Swiss public broadcaster SRG has approved the sale of its three non-stop music radio stations. Radio Swiss Pop will be acquired by CH Media effective January 5, 2027, while Radio Swiss Classic and Swiss Jazz will be taken over by Digris AG in July 2027. Both buyers commit to maintaining the stations' musical and content direction for at least two years, including at least 50% Swiss music content and distribution via DAB+, streaming, and cable. The sale is part of SRG's 'Enavant' transformation project to address budget cuts. CH Media, with the addition of Radio Swiss Pop, will operate five music specialty stations. The purchase price remains confidential. The deal follows a prior failed attempt in 2020-2021 when BNJ Suisse backed out.

• SRG's board approved the sale of Radio Swiss Pop, Swiss Classic, and Swiss Jazz.
• CH Media will acquire Radio Swiss Pop effective January 5, 2027.
• Digris AG will acquire Radio Swiss Classic and Swiss Jazz effective July 2027.

Livesystems Appoints Tim Marach as CTO

Livesystems, a Swiss provider of digital out-of-home (DOOH) advertising technology, has appointed Tim Marach as Chief Technology Officer (CTO), effective November 1. Marach, 40, succeeds Daniel Lang, who has left the company. Marach joined Livesystems in April 2025 as Head of Digital Media Solutions, where he developed digital platforms, built partnerships, and professionalized processes. Previously, he held senior roles at Ringier and TX Group, including Director AdTechnology at Ringier Advertising and Head of AdTechnology at TX Group. The announcement was made by the company, a subsidiary of Swiss Post.

• Livesystems appoints Tim Marach as CTO, effective November 1.
• Marach succeeds Daniel Lang, who has left the company.
• Marach joined Livesystems in April 2025 as Head of Digital Media Solutions.

WEMF Media Research Day: New AI Usage Tracking

At the Swiss Media Research Day 2026, WEMF presented new data showing a 79% increase in occasional AI application usage between 2025 and 2026. WEMF is expanding its Mach Strategy study to include AI applications, allowing systematic analysis and integration into media planning. The research system is being modularized, with the Sports & Culture module launched this year and Mach Values to become a standalone module by autumn 2027. The new API interface speeds up data access. WEMF also introduced a Responsible-AI-Audit to enhance media brand credibility. Speakers emphasized trust over attention as a key business model in the AI era.

• WEMF presented data showing a 79% increase in occasional AI application usage between 2025 and 2026.
• WEMF is expanding its Mach Strategy study to include AI applications for systematic analysis and media planning.
• The Mach research system is being modularized; Sports & Culture module launched this year, Mach Values to become standalone module by autumn 2027.

Annick Cochard to Lead Ringier Sports Sales

Ringier Advertising has created a new Head of Sports Sales & Strategic Partnerships role and appointed Annick Cochard to lead the company's sports monetization, strategic partnerships and cross-department projects for Ringier Medien Schweiz. Chiara Rusch will take over Cochard's previous team responsibilities for Food, Mobility and Travel while continuing as Head of Sales International. Cochard has been with Ringier Advertising since 2021 and previously led the Blick sales team from August 2023. The sports portfolio noted for further development includes brands such as Blick, kicker, sport.ch, blue News and DAZN. Thomas Passen, Managing Director of Ringier Advertising, commented on the appointments.

• Annick Cochard was appointed Head of Sports Sales & Strategic Partnerships at Ringier Advertising.
• Cochard will oversee sports monetization, strategic partnerships and cross-department projects for Ringier Medien Schweiz.
• Ringier's sport portfolio cited includes the brands Blick, kicker, sport.ch, blue News and DAZN.