BLSM

AdTech Vendor

Blasto vs Smadex

Structured technology and market comparison · 2026

Direct Feature Comparison

Blasto · vs · Smadex
Market Cluster / Sector
BlastoAdTech Vendor
SmadexAdTech Vendor
Platform Focus
Blasto

Programmatic adtech platform combining DSP, SSP and managed services.

Smadex

Mobile-first DSP for user acquisition, retargeting and CTV growth.

Company Size
Blasto10–49 employees
SmadexUnknown
Headquarters
BlastoPL
SmadexES
Year Founded
Blasto2022
SmadexUnknown

Analyze all overlapping signals and tech stacks for Blasto and Smadex

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Comparison Analysis

What is the main difference between Blasto and Smadex?

When comparing Blasto and Smadex, both platforms operate within the Demand-Side Platform (DSP), In-App, and AdTech Vendor ecosystem. Blasto is positioned as Programmatic adtech platform combining DSP, SSP and managed services, whereas Smadex focuses on Mobile-first DSP for user acquisition, retargeting and CTV growth. Decision-makers evaluate both solutions when orchestrating their commercial monetization and technology stack.

What are the top alternatives to Blasto and Smadex?

When evaluating Blasto and Smadex, enterprise buyers also consider other platforms in Demand-Side Platform (DSP), In-App, and AdTech Vendor. You can discover the full competitive landscape and evaluate other alternatives by viewing their respective footprint profiles on Polaris7.

How do the corporate scale, structure, and headquarters of Blasto and Smadex compare?

Blasto is headquartered in PL (founded in 2022) with 10–49 employees. Smadex is based in ES (founding year unrecorded) with Unknown. Complete ownership, subsidiary trees, and corporate affiliations are documented across Polaris7.

Market Signals

Recent Market Signals & Activity: Blasto vs Smadex

Documented market movements, strategic partnerships, product releases, and regulatory developments mapped across Polaris7.

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Blasto

Recent Signals

SM

Smadex

Recent Signals

  • ·PocketGamer.bizPlatform

    Smadex Rebrands as Performance CTV for Apps Scales

    Mobile advertising company Smadex has refreshed its brand and website to reflect its expanded focus on Performance CTV for app and game growth. Founded in 2011, Smadex has historically specialized in mobile user acquisition. The company began testing connected TV as a growth channel in 2022 and launched its Performance CTV product in 2023. Performance CTV has scaled significantly across 2025 and 2026 and is now a key growth area. The new tagline is “Grow Your App across Mobile and CTV” and the approach is described as “one engine, two screens, infinite optimisation”. Smadex combines mobile and CTV signals using a deep neural network to connect TV and mobile activity at household level, optimizing against predicted outcomes. A recent gaming campaign demonstrated strong results, including a 67.2% ROAS lift and 81.4% of installs arriving within the first hour of a CTV impression.

    • Smadex launched its Performance CTV product in 2023.
    • A recent gaming campaign reported a 67.2% ROAS lift using Smadex's Performance CTV.
    • Smadex's new tagline is 'Grow Your App across Mobile and CTV'.

Compare their exact ecosystem overlaps.

Explore all deep relationships in Polaris7. Discover exactly which mutual clients, integrated technologies, and overlapping partners Blasto and Smadex share across the market ecosystem.