Audion vs Deezer

How AI Finds the Hidden Audiences Inside Audio

Audion announces a new article explaining how its AI analyzes transcripts, topics, and listening behavior to surface hidden audiences inside audio, helping campaigns expand reach without losing relevance.

How agentic advertising platforms will harness performance audio

AI planning agents are getting smarter, but specialization still wins. Discover how performance audio platforms like Audion give agentic AI the edge it needs to plan smarter campaigns. From audience signals to inventory quality, the difference between a good plan and a great one comes down to the intelligence behind it.

AI, US Expansion and the Audio-Video Convergence: Audion’s Global Ambitions

Audion is accelerating its global expansion with a US push and AI-powered innovation as audio and video advertising continue to converge.

SACEM partners with Deezer to launch SACEM Play, a music solution for independent businesses

SACEM and Deezer today announced SACEM Play, a professional music solution, offered under the SACEM brand and powered by Deezer's technology.

AI content floods internet; verification gap widens

The article analyzes the growing prevalence of AI-generated content across media, highlighting that a significant portion of webpages, press releases, and new music uploads now involve AI. Despite this influx, AI-generated tracks account for only a small percentage of streams, suggesting a disconnect between supply and consumption. The piece features example companies like Pocket FM, which uses AI for 93% of its audio content and has seen revenue double, and discusses the legal and ethical implications, including Universal Music Group's lawsuit against DistroKid over alleged mass AI-generated music distribution. It also notes that Google's AI Overviews have reduced referral traffic to publishers, and emphasizes the need for AI auditing and verification standards, as current funding for such measures is minimal compared to broader AI regulation.

• One in three new webpages has some AI-generated content, according to Pew Research.
• AI-generated text appears in nearly 50% of press releases as of June 2026, double the rate from a year earlier.
• Over half of new music uploaded to Deezer in June 2026 was fully AI-generated, but such tracks account for only 1-3% of streams.

Qobuz Introduces AI-Generated Music Label and Blocks Fraudulent Streams

French music streaming service Qobuz has joined other platforms like Spotify, Deezer, and Apple Music by introducing an 'AI-Tag' label to identify tracks containing AI-generated content. The label is displayed in the app above the artist's releases to provide transparency to listeners. While Qobuz does not automatically remove AI-generated music, it excludes such tracks from human-curated playlists and recommendations. The company also targets 'fraudulent streams'—artificially inflated play counts via bots—excluding them from royalty payments, and removes AI-generated tracks only if fraud is detected. Qobuz reports nearly 69,000 AI-generated tracks are uploaded daily, representing about 40% of received tracks, with 60% of those flagged as fraudulent. This move reflects the industry's growing response to AI-generated music, with varying approaches among platforms.

• Qobuz introduces an 'AI-Tag' label to identify AI-generated music tracks in its app.
• Qobuz blocks AI-generated tracks from human-curated playlists and recommendations.
• Fraudulent streams (e.g., bot-generated plays) are excluded from royalty payments.