Zakeke
Visual commerce SaaS for 3D, AR and product customisation.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- FUTURENEXT SRL
- Entity type
- COMPANY
- Founded
- 2017
- Headquarters
- Via Michele Bisceglia n. 20, 71121 Foggia, Italy
- Company size
- 50–200
- Market role
- MarTech Vendor
- Official website
- zakeke.com
What Zakeke does
Zakeke runs a B2B SaaS model centred on interactive commerce infrastructure. It provides merchants with a modular but integrated platform spanning product customisation, 3D configuration, virtual try-on, 3D asset management and AI-assisted asset creation. The value proposition is twofold: it helps merchants increase online sales through richer product experiences, and it lowers operational friction by automating artwork preparation and production-ready output generation. The business creates value by embedding into existing commerce stacks through plugins, APIs and platform integrations, making it part of the merchant's storefront and fulfilment workflow.
Category differentiation
Zakeke is not a consumer shopping marketplace or a standalone retailer. It is a B2B visual commerce software platform sold to merchants and brands to power product customisation, 3D and AR experiences on their own storefronts.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Zakeke is an Italian B2B software company operating a cloud-based visual commerce platform for e-commerce merchants, brands, manufacturers and print-on-demand businesses. Its software helps merchants add product personalisation, 3D configuration, virtual try-on, 3D asset management and AI-generated product visuals to online storefronts. The platform is designed to improve conversion, reduce order errors and automate downstream production by generating production-ready files directly from customer interactions. The company makes money primarily through subscription software fees, supplemented by usage-linked charges on customised product sales and paid add-ons for advanced capabilities, storage and enterprise support. Its buyers are businesses running digital commerce operations rather than end consumers. Financial evidence indicates a €2 million SAFE round in 2023 and an acquisition of Future Fashion, suggesting an expansion strategy around adjacent visual commerce capabilities.
Company news briefing
Briefing updated:
Zakeke has joined the MACH Alliance, becoming one of only two Italian companies globally certified for its headless visual commerce architecture, reinforcing its commitment to modern, interoperable SaaS standards. Additionally, the platform has integrated enhanced cookie consent management features to ensure higher user privacy and regulatory compliance. These developments, alongside the public introduction of its specialised visual commerce team, highlight Zakeke’s focus on technological scalability and transparency within the digital retail sector.
Business model & monetisation
Zakeke uses a hybrid commercial model. Its primary revenue stream is recurring SaaS subscription pricing through tiered plans, billed monthly or annually. It also applies transaction-based fees on customised product sales, adding a usage-based component tied to merchant activity. Additional revenue comes from add-ons and higher-tier enterprise functionality, including advanced 3D and AR features, larger product and storage limits, and premium support or dedicated infrastructure.
- Platform subscriptions
- Software Subscription
- Transaction fees on customised product sales
- Percentage Take-Rate
- Advanced 3D and AR add-ons
- Software Subscription
- Enterprise support and infrastructure
- Service Fee
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about Zakeke
What is Zakeke?
Zakeke is a B2B visual commerce software platform that helps merchants add product customisation, 3D configuration, virtual try-on, asset management and AI-generated visuals to e-commerce storefronts.
Who uses Zakeke?
Its users are e-commerce retailers, brands, manufacturers, print-on-demand businesses, product teams, digital asset teams and marketing teams managing online catalogues.
How does Zakeke make money?
It mainly earns recurring subscription revenue from tiered SaaS plans, plus transaction-based fees on customised product sales and paid add-ons or enterprise features.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
18 publicly documented primary sources and citations linked across the market graph.
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