Zakeke
Zakeke is a visual commerce SaaS for 3D, AR and product customisation.
Zakeke operates in the MarTech Vendor segment.
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Distinction
Zakeke is not a consumer shopping marketplace or a standalone retailer. It is a B2B visual commerce software platform sold to merchants and brands to power product customisation, 3D and AR experiences on their own storefronts.
- Founded
- 2017
- Headquarters
- Via Michele Bisceglia n. 20, 71121 Foggia, Italy
- Core Segment
- MarTech Vendor
- Company Size
- 50–200
- Official Links
- Website
- Verified
- 2026-04-21
Key insights about Zakeke
Subsidiaries
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Competitors
Key competitors include Threekit.
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Acquisitions
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Zakeke: About
Zakeke runs a B2B SaaS model centred on interactive commerce infrastructure. It provides merchants with a modular but integrated platform spanning product customisation, 3D configuration, virtual try-on, 3D asset management and AI-assisted asset creation. The value proposition is twofold: it helps merchants increase online sales through richer product experiences, and it lowers operational friction by automating artwork preparation and production-ready output generation. The business creates value by embedding into existing commerce stacks through plugins, APIs and platform integrations, making it part of the merchant's storefront and fulfilment workflow.
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Zakeke: Market Position
Zakeke is an Italian B2B software company operating a cloud-based visual commerce platform for e-commerce merchants, brands, manufacturers and print-on-demand businesses. Its software helps merchants add product personalisation, 3D configuration, virtual try-on, 3D asset management and AI-generated product visuals to online storefronts. The platform is designed to improve conversion, reduce order errors and automate downstream production by generating production-ready files directly from customer interactions.
The company makes money primarily through subscription software fees, supplemented by usage-linked charges on customised product sales and paid add-ons for advanced capabilities, storage and enterprise support. Its buyers are businesses running digital commerce operations rather than end consumers. Financial evidence indicates a €2 million SAFE round in 2023 and an acquisition of Future Fashion, suggesting an expansion strategy around adjacent visual commerce capabilities.
Zakeke: Frequently Asked Questions
What is Zakeke?
Zakeke is a B2B visual commerce software platform that helps merchants add product customisation, 3D configuration, virtual try-on, asset management and AI-generated visuals to e-commerce storefronts.
Who uses Zakeke?
Its users are e-commerce retailers, brands, manufacturers, print-on-demand businesses, product teams, digital asset teams and marketing teams managing online catalogues.
How does Zakeke make money?
It mainly earns recurring subscription revenue from tiered SaaS plans, plus transaction-based fees on customised product sales and paid add-ons or enterprise features.
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