Fittingbox
B2B eyewear visualisation and virtual try-on software provider.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- FITTINGBOX SA
- Entity type
- COMPANY
- Founded
- 2006
- Headquarters
- 209 Rue de l'Innovation, 31670 Labège, France
- Company size
- 10–49
- Market role
- MarTech Vendor
- Official website
- fittingbox.com
What Fittingbox does
Fittingbox operates a vertical B2B SaaS model for the eyewear industry. It provides retailers, brands and optical professionals with software modules that improve online merchandising, fit confidence and remote purchase conversion, while also supplying the underlying 3D content infrastructure needed to power these experiences. The company extends this platform model with professional services such as 3D digitisation, packshot production and co-creation projects for bespoke deployments.
Category differentiation
Fittingbox is not a consumer eyewear retailer or eyewear brand. It is a B2B software and digital asset provider for eyewear commerce, fitting and visualisation.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Fittingbox is a French B2B software company focused on digital eyewear commerce and optical merchandising. Its core products include virtual try-on software, 3D product visualisation, digital frame asset libraries, remote pupillary distance measurement and optical fitting tools for eyewear brands, retailers, opticians and e-commerce teams. The business also offers bespoke co-development and R&D services for partners seeking custom eyewear visualisation experiences. The company makes money primarily through software licensing and subscription fees for its digital try-on and fitting tools, alongside revenue from 3D asset production, database licensing and custom enterprise projects. Its positioning is strengthened by strategic investors from the eyewear sector and by its 2023 acquisition of Ditto Technologies, which expanded its product portfolio and intellectual property base in eyewear virtual try-on.
Business model & monetisation
Fittingbox primarily monetises through SaaS subscription and software licensing for virtual try-on, 3D viewing and optical measurement tools. Pricing varies by deployment scale, product catalogue size, usage and integration complexity, with lower-cost packaged plans for commerce integrations and customised enterprise contracts for larger retailers and brands. Additional revenue comes from licensing or supplying 3D frame databases, producing digital assets and packshots, and charging service fees for custom R&D, implementation and co-creation projects.
- Virtual try-on and product visualisation software
- Software Subscription
- 3D frame database licensing
- Software Subscription
- 3D asset production and packshots
- Service Fee
- Custom R&D and co-creation projects
- Service Fee
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Explore company relationships
Questions about Fittingbox
What is Fittingbox?
Fittingbox is a French B2B software company that provides virtual try-on, 3D product visualisation, digital frame assets and optical fitting tools for the eyewear industry.
Who uses Fittingbox?
Its paying customers are eyewear brands, online retailers, opticians, manufacturers, distributors and e-commerce teams that sell or merchandise glasses digitally.
How does Fittingbox make money?
It earns revenue from software subscriptions and licensing, plus fees for 3D asset production, database access, custom integrations and co-development projects.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
18 publicly documented primary sources and citations linked across the market graph.
Continue your research on Fittingbox
Explorer includes additional company details, a Watchlist for up to 25 companies and your personal Strategic Intelligence Agent. It monitors your market daily and delivers tailored briefings with clear strategic context whenever relevant news occurs.
Free, with no time limit.