Threekit

Threekit operates a B2B SaaS model focused on enterprise manufacturers and related commerce teams. It creates value by converting complex product catalogues, rules, and specifications into interactive buying and selling experiences, then carrying user intent and configuration data into downstream sales workflows such as quoting and dealer routing. The platform is positioned as an orchestration layer that sits on top of existing back-office and customer-facing systems, which reduces rip-and-replace friction and helps customers deploy without replatforming.

Threekit is a private US-based B2B SaaS company that sells software for interactive product configuration, 2D/3D and AR visualisation, guided selling, and AI-assisted lead and quote generation. Its platform is designed for manufacturers, e-commerce teams, and sales organisations handling complex configurable products, and it integrates with existing ERP, CRM, CPQ, and commerce systems rather than replacing them.

The company makes money primarily through enterprise software contracts and outcome-linked pricing tied to leads or generated quotes. Its products are used to improve digital merchandising, qualification, dealer routing, and quoting for businesses with complex catalogues, making Threekit part visual commerce platform and part sales workflow orchestration layer.