Workato

Workato operates a B2B SaaS model centred on enterprise automation infrastructure. It provides a unified platform that lets organisations integrate applications, orchestrate workflows, expose APIs, embed integration features into their own software, monitor automations, and apply governance across distributed business systems. Value is created by reducing custom integration work, shortening automation deployment time, and giving enterprises a governed control layer across cloud and on-premise environments.

Workato is a private US-based B2B software company that provides a cloud platform for enterprise integration, workflow automation, API management, data orchestration, embedded integrations, analytics, and conversational workflow execution. Its products are designed to connect SaaS applications, data systems, and business processes so technical and operational teams can automate cross-application work with low-code tools and governance controls.

The company makes money primarily through enterprise SaaS subscriptions and usage-based pricing tied to automation volume, platform editions, and add-on capabilities. Its direct customers are enterprise IT teams, integration architects, platform engineers, automation leaders, data teams, and SaaS product teams that need to build, run, monitor, and govern automations at scale. Workato has also expanded into agentic and AI-enabled workflow products, but its commercial core remains enterprise orchestration and integration software rather than foundational AI infrastructure.