TVIQ

TVIQ operates a specialist B2B services model focused on improving monetisation outcomes for connected TV publishers and streaming platforms. It creates value by taking over or augmenting technical ad operations, yield optimisation, and supply chain management tasks that are difficult for smaller publisher teams to run internally. Proprietary analytics and workflow intelligence support service delivery, but the offering is fundamentally managed services-led rather than pure SaaS.

TVIQ is a private US-based CTV monetisation consultancy and managed services firm serving streaming publishers, app owners, and ad operations teams. Rather than operating as a standalone self-serve software vendor, it provides hands-on revenue operations, ad tech implementation, yield management, supply chain transparency work, and partnership support for programmatic CTV inventory. Its internal analytics tooling supports these managed services with pricing, reporting, and optimisation intelligence.

The company appears to make money through service engagements tied to operational support and revenue improvement for publisher-side clients. Its customers are businesses in the connected TV ecosystem that need help managing ad servers, header bidding, demand routing, inventory representation, and yield performance across complex programmatic environments.