Titan OS
Titan OS is a european smart TV OS with integrated CTV ad marketplace and FAST channels.
Titan OS operates in the SSP (Supply Side Platform) segment.
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- Founded
- 2023
- Headquarters
- Spain
- Core Segment
- SSP (Supply Side Platform)
- Company Size
- 50–200
- Official Links
- Website
- Verified
- 2026-03-12
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Subsidiaries
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Competitors
Key competitors include Xperi.
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Titan OS: About
The company operates a platform business model centred on a proprietary Linux‑based smart TV operating system and a connected TV advertising marketplace. Value is created by aggregating streaming apps and FAST channels into a unified TV interface, then packaging the resulting viewing inventory and data for advertisers and agencies. Distribution is achieved through partnerships with TV manufacturers and device sellers, who preinstall the OS and participate in revenue‑sharing on advertising and other monetisation surfaces. Content partners and app developers use SDKs and a partner portal to onboard and manage their apps and channels, receiving a share of resulting ad or transactional revenues while benefiting from increased distribution on supported TVs. The business scales with TV footprint, viewing time and advertiser demand for CTV inventory.
Titan OS: Market Position
Titan OS S.L. is a Barcelona‑headquartered technology company that develops a Linux‑based smart TV operating system and an associated connected TV (CTV) advertising marketplace. The OS aggregates streaming apps and free ad‑supported channels into a single interface and is distributed via TV manufacturers and device partners across Europe, reportedly reaching millions of users. The company generates revenue by monetising on‑device CTV inventory through its ad marketplace and shared‑revenue arrangements with TV OEMs and content partners. Its direct customers are TV manufacturers, app and channel publishers, and advertising buyers such as brands, agencies and programmatic traders seeking premium European CTV supply, while end‑consumers use the OS and channels free of charge.
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