Stormboard

Enterprise digital whiteboard for structured collaborative workflows.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
Edistorm Inc.
Entity type
COMPANY
Founded
2009
Headquarters
Canada
Company size
50–200
Market role
B2B SaaS Provider
Official website
stormboard.com

What Stormboard does

Stormboard operates a subscription software model built around enterprise collaboration and workflow management. It creates value by converting collaborative sessions into structured records that can be exported, analysed, and integrated into downstream project and planning workflows. The platform is sold as cloud software to organisations, with additional commercial layers from enterprise-grade support, deployment services, and AI-enhanced functionality.

Category differentiation

Stormboard is not a general consumer social whiteboard app or a physical office whiteboard product. It is a B2B collaboration SaaS platform focused on structured workflows, reporting, and enterprise deployment.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Stormboard is a Canadian B2B SaaS company that provides a digital whiteboard and collaborative workflow platform for enterprise teams. Its core product turns brainstorming and other unstructured team interactions into structured, data-rich workspaces, with real-time collaboration, workflow templates, reporting exports, and integrations with agile and productivity tools. The company also offers an embedded AI module, StormAI, and enterprise support services for onboarding, configuration, and deployment. The company makes money primarily from recurring software subscriptions, including seat-based plans and enterprise contracts, with additional revenue from premium AI functionality and deployment support. Its direct customers are enterprise teams, product managers, agile development teams, IT stakeholders, and organisations that need secure, governable collaboration software with stronger reporting and workflow structure than a standard online whiteboard.

Business model & monetisation

Stormboard monetises through recurring SaaS subscriptions priced on a per-user basis, with monthly and annual billing options. It uses a freemium or entry-tier motion to attract users, then expands into paid Business and custom Enterprise plans with stronger security, governance, and support. Additional monetisation comes from enterprise service packages and AI-related add-ons embedded within the platform.

Core platform subscriptions
Per-user SaaS licensing with monthly or annual billing
Enterprise contracts
Custom enterprise pricing for security, governance, and scale features
Implementation and expert support
Service Fee
AI add-on functionality
Software Subscription

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

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Questions about Stormboard

What is Stormboard?

Stormboard is a B2B productivity and collaboration SaaS platform that combines digital whiteboarding with structured workflow management, reporting, and enterprise controls.

Who uses Stormboard?

Stormboard is used by enterprise teams, product managers, agile development teams, programme leaders, and IT stakeholders deploying collaboration software across organisations.

How does Stormboard make money?

Stormboard makes money through recurring per-user SaaS subscriptions, custom enterprise contracts, AI-related upsells, and enterprise onboarding and support services.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

14 publicly documented primary sources and citations linked across the market graph.

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