Solution Cupom

Brazilian coupon publisher with performance advertising and partner media solutions.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
SOLUTION CUPOM LOCACAO DE ESPACOS PUBLICITARIOS LTDA
Entity type
COMPANY
Founded
2017
Headquarters
AVENIDA DAS AMERICAS, BL 04 SAL 0206, Barra da Tijuca, Rio de Janeiro, RJ, 22631-003
Company size
<10
Market role
Media Sales House
Official website
solution.coupons

What Solution Cupom does

The company combines owned-and-operated coupon publishing with partner-distributed inventory and advertising services. It attracts consumer traffic through deal and coupon content, then monetises that demand through advertising sales, performance marketing campaigns, retargeting services and partner deployments. On the supply side, it aggregates audiences and inventory from its own properties and partner portals; on the demand side, it sells performance-oriented reach to advertisers and agencies seeking conversions.

Category differentiation

This is a Brazilian coupon media and advertising business, not a general-purpose software coupon generator or a pure standalone DSP. It is best understood as a publisher-led commerce media platform with affiliated advertising services.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Solution Cupom is a Brazil-based digital media and advertising company operating a coupon and deals publishing platform alongside a B2B advertising interface. Its consumer-facing properties aggregate discount codes and promotional offers, while its commercial layer sells access to that traffic and partner inventory to advertisers, agencies and ecommerce marketers. The company also offers retargeting services and a white-label coupon solution for publishers and large portals. The business generates revenue through a mix of media monetisation, affiliate-style commerce outcomes, managed performance services and partner integrations. Its value proposition is centred on conversion-oriented traffic, behavioural targeting and access to a large partner audience network, making it more than a simple coupon site but not a pure standalone SaaS vendor either.

Business model & monetisation

Monetisation relies on several layers: sale of advertising inventory across owned and partner properties, likely on CPM and campaign-based pricing; performance-led commercial arrangements tied to clicks, leads or conversions; affiliate or partner commissions from coupon-driven commerce activity; managed-service fees for retargeting execution; and white-label licensing and/or revenue-share arrangements with publisher partners.

Advertising inventory sales across owned and partner properties
CPM and campaign-based media sales
Affiliate or commerce outcome commissions
Performance-based take-rate
Managed retargeting services
Service fee or performance fee
White-label partner deployments
Licensing and/or revenue share

Products & capabilities

No products with linked sources are available in this view.

Programmatic stack & registry data

Registry entries and observed technical data do not establish certification, legal compliance or actual usage.

Solution coupons

IAB vendor record: 964

Cookies declared
No
Non-cookie access declared
No
Declared purpose IDs
2, 4, 7, 8, 9, 10
Declared feature IDs
3
Declared special purpose IDs
1, 2
Declared special feature IDs
2
Indexed sellers.json entries
7 · solution.coupons

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

Explore company relationships

Questions about Solution Cupom

What is Solution Cupom?

Solution Cupom is a Brazilian company that operates a coupon publishing platform and a related advertising business serving ecommerce and media clients.

Who uses Solution Cupom?

Advertisers, agencies, ecommerce marketers and publisher partners use its advertising, retargeting and white-label solutions, while shoppers use its coupon content.

How does Solution Cupom make money?

It makes money through advertising sales, performance-led campaigns, affiliate-style commerce commissions, retargeting services and partner white-label arrangements.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

15 publicly documented primary sources and citations linked across the market graph.

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