Sofascore
Sofascore is a ad-supported sports scores, statistics and media platform.
Sofascore operates in the Publisher & Media Owner segment.
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Distinction
This is a sports media and live scores platform, not a sofa retailer or furniture marketplace. It is also not primarily a B2B sports data infrastructure vendor, even though it sells advertising and offers organiser tools.
- Founded
- 2010
- Headquarters
- Croatia
- Core Segment
- Publisher & Media Owner
- Company Size
- Unknown
- Official Links
- Website
- Verified
- 2026-04-23
Key insights about Sofascore
Sofascore: About
The business combines a consumer sports information platform with owned media monetisation. It attracts users through real-time live scores, match statistics, news and fantasy engagement, then monetises that attention by selling advertising inventory to brands and agencies across web and mobile. Additional ecosystem tools, such as tournament management and listing products, help expand content supply and reinforce audience engagement.
Products & Services in Categories
Verified structural categorizations from the graph
Sofascore: Market Position
Sofascore is a Croatian digital sports media platform operated by Sofa IT d.o.o. It provides live scores, match statistics, fixtures, standings, sports news and related engagement features across web and mobile. Its core product serves sports fans and other users seeking real-time sports information, while its advertising business sells access to that audience to brands and media agencies.
The company primarily makes money from advertising on its owned-and-operated properties, including direct media sales and programmatic monetisation across web and in-app inventory. It also appears to extend its ecosystem through products such as Torneo, which helps tournament organisers publish competitions into the Sofascore environment, and fantasy features that deepen user retention and session frequency.
Sofascore: Key Competitors & Alternatives
→ View full competitor landscapeSofascore: Frequently Asked Questions
What is Sofascore?
Sofascore is a sports media platform offering live scores, statistics, fixtures, news and related fan engagement features across web and mobile.
Who uses Sofascore?
Sports fans use it for real-time match tracking and statistics, while brands, advertisers and agencies use its audience inventory for advertising campaigns.
How does Sofascore make money?
It mainly makes money from advertising across its website and app, including direct sponsorships and programmatic inventory sales, with some possible incremental revenue from premium features and organiser tools.
Go deeper into the Sofascore ecosystem
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