SaleCycle
Ecommerce conversion platform for personalisation and cart recovery.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- SaleCycle Limited
- Entity type
- COMPANY
- Founded
- 2010
- Headquarters
- Proto Abbott's Hill, Baltic Business Quarter, Gateshead, NE8 3DF
- Company size
- 50–200
- Market role
- AdTech Vendor
- Official website
- salecycle.com
What SaleCycle does
SaleCycle operates a B2B SaaS model for ecommerce merchants, offering modular software for first-party data capture, identity resolution, behavioural segmentation, onsite personalisation, and re-engagement messaging. It complements the software with managed services, allowing clients to outsource campaign execution, creative production, and optimisation while using the same platform.
Category differentiation
SaleCycle is a B2B ecommerce marketing and conversion platform, not a consumer shopping site or a general-purpose ad network. It is closer to a privacy-led ecommerce automation and recovery vendor than to a broad enterprise cloud suite.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
SaleCycle is a UK-based martech software provider focused on ecommerce conversion optimisation, behavioural marketing, and revenue recovery. Its core product is a modular Conversion Suite built around data capture, personalisation, and re-engagement, helping retailers identify visitors, segment intent, personalise onsite experiences, and recover abandoned sessions or baskets through omnichannel messaging. The company sells primarily to ecommerce retailers and their marketing, CRM, retention, and customer experience teams. The business generates revenue mainly through recurring SaaS access to its platform modules, with additional income from managed services that include campaign execution, creative production, and customer success support. Its commercial proposition is centred on improving conversion rates and recovering lost ecommerce revenue while operating within GDPR-compliant, cookieless workflows.
Business model & monetisation
SaleCycle primarily monetises through recurring SaaS subscription fees for access to its Conversion Suite and modules such as Reach, Retain, and Re-engage. Pricing is tied to enterprise usage variables such as traffic, contacts, or campaign volume. It also monetises through managed service retainers or bundled service packages covering campaign management, creative production, and optimisation support.
- Conversion Suite subscriptions
- Software Subscription
- Module subscriptions for Reach, Retain, and Re-engage
- Software Subscription
- Managed campaign execution and customer success support
- Service Fee
- Creative production and design support
- Service Fee
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Subsidiaries & acquisitions
- BEYABLE
E-commerce personalisation, CRO and privacy analytics SaaS.
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
New Blog Post: Conversion rate optimisation without dev dependency
Recorded impact score: 3/5
A new blog post titled 'Conversion rate optimisation without dev dependency' has been added to the SaleCycle blog, dated September 7, 2026.
SaleCycle restructures product offerings into Intelligence Centre and Activation Suite
Recorded impact score: 4/5
The website navigation now features new product categories: Intelligence Centre (Data Engine, Decision Analytics) and Activation Suite (Customer Journey Optimisation, Personalisation, Engagement, Multichannel Remarketing).
Careers & open positions
Open positions indexed from verified career portals and applicant tracking systems.
| Position | Department | Location | Posted |
|---|---|---|---|
| Customer Success Team Leader(Lead) | Customer Experience | Paris Office, Hybrid | |
| Customer Success Manager(Mid-Level) | Customer Experience | Paris Office, Hybrid | |
| Product Marketing Manager(Mid-Level) | Product | Paris Office, Hybrid | |
| Business Solutions Manager(Mid-Level) | Product | Paris Office, Hybrid | |
| Product Expert(Mid-Level) | Product | Multi-Location (2 Locations) |
Explore company relationships
Questions about SaleCycle
What is SaleCycle?
SaleCycle is a B2B ecommerce conversion and behavioural marketing platform that helps retailers identify visitors, personalise experiences, and recover abandoned revenue.
Who uses SaleCycle?
Its users are ecommerce retailers and their marketing, CRM, retention, customer experience, and privacy-related teams.
How does SaleCycle make money?
It makes money mainly from recurring SaaS subscriptions for its platform modules and from managed service fees for campaign execution and creative support.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
12 publicly documented primary sources and citations linked across the market graph.
Continue your research on SaleCycle
Explorer includes additional company details, a Watchlist for up to 25 companies and your personal Strategic Intelligence Agent. It monitors your market daily and delivers tailored briefings with clear strategic context whenever relevant news occurs.
Free, with no time limit.