Retail Spot

Retail Spot operates a B2B retail media infrastructure model. It provides retailers with technology to create and monetise ad inventory across their own commerce environments, while also enabling off-site activation of retailer first-party audiences for brands. Value is created by turning retailer traffic, product discovery surfaces, and shopper data into measurable advertising inventory and audience products.

Retail Spot is a France-based retail media technology company that provides software and advertising infrastructure for e-commerce retailers to monetise their owned digital properties and first-party shopper data. Its core products cover on-site retail media placements embedded into retailer websites and apps, and off-site audience extension that uses retailer data for campaign activation across external digital channels.

The company appears to generate revenue through a mix of software platform access and advertising-related fees tied to retail media activation and monetisation. Its direct customers are retailers operating e-commerce storefronts, as well as brands and advertisers seeking access to retailer-owned inventory and retailer-derived audiences.