RE
COMPANY

RepeatMD

Patient engagement and commerce software for medspas and clinics.

Analyst Perspective

RepeatMD is a US-based vertical SaaS platform for aesthetic and cash-pay healthcare practices. It provides clinics with a branded mobile app and web portal that combine patient engagement, loyalty, memberships, ecommerce, financing, conversational AI, and analytics. The platform is designed to help practices sell treatments, products, and subscriptions beyond clinic opening hours while improving retention and repeat purchase behaviour. The company makes money through recurring software fees, onboarding and implementation charges, premium module upsells, and transaction-linked revenue from commerce and payments flowing through the platform. Its direct customers are clinics and practice operators rather than patients, although patients interact with the consumer-facing app layer.

Analyst Signal Briefing

No strategic news signals detected in the last 90 days.

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Category Differentiation

RepeatMD is not a general electronic health record or full practice management system. It is primarily a patient engagement, loyalty, memberships, commerce, and financing platform for aesthetic and cash-pay healthcare providers.

RepeatMD: About

RepeatMD operates a vertical B2B SaaS model for healthcare and aesthetic practices. It creates value by giving clinics a digital commerce and retention layer that sits alongside their core operations, enabling branded patient apps, loyalty programmes, memberships, financing, AI-assisted recommendations, and performance analytics. This improves clinic revenue per patient and supports recurring income through memberships and online sales.

How RepeatMD Works & Monetises

Business model analysis and core revenue streams

RepeatMD uses a hybrid monetisation model centred on recurring SaaS subscription fees per location, onboarding and setup fees, and paid add-on modules such as AI, loyalty, and memberships. It also captures transaction-related revenue through payment processing and commerce activity, including purchases, memberships, and financing-enabled checkouts. This creates a mix of predictable subscription income and variable take-rate revenue tied to clinic sales performance.

Revenue Channels

Per-location software subscriptionsSoftware Subscription
Payment and transaction fees on purchases and membershipsPercentage Take-Rate
Premium AI, loyalty, and membership modulesSoftware Subscription
Onboarding, setup, and integration feesService Fee
Commerce-related product sales enablement such as fulfilment-linked retailPercentage Take-Rate

Recent Signals (RepeatMD)

ExchangeWireMay 20, 2024

Google Delays Cookie Phase-Out: AdTech's Uncertain Future

The article analyzes Google's repeated postponement of third-party cookie deprecation on Chrome amid ongoing industry, regulatory, and developer concerns. Google had aimed to end cookie support by the end of 2024, and began restricting cookies for 1% of Chrome users in January, with additional consent restrictions in the EEA in March. While the delay provides a temporary reprieve for advertisers, the future remains uncertain as the industry pivots toward first-party data and privacy-centric approaches. The piece discusses Privacy Sandbox as Google's long-term solution, along with potential identity alternatives like European Unified ID, and debates the balance between user privacy and ad effectiveness. It includes insights from industry professionals on the evolving ad tech ecosystem and the need for strategic adaptation as targeting and measurement evolve.

Read original source
RepeatMDNov 27, 2023

RepeatMD lands capital to grow its aesthetics and wellness business

RepeatMD, a startup building apps for aesthetics and wellness companies, has raised $40M.

Read original source

RepeatMD: Frequently Asked Questions

What is RepeatMD?

RepeatMD is a vertical SaaS platform that helps aesthetic and cash-pay healthcare practices run branded patient apps, loyalty programmes, memberships, ecommerce, financing, and analytics.

Who uses RepeatMD?

Its direct customers are medical spas, aesthetic clinics, dermatology practices, chiropractors, and similar healthcare businesses that want to improve retention and digital revenue.

How does RepeatMD make money?

It earns revenue from recurring software subscriptions, onboarding fees, premium module upsells, and transaction-related fees tied to payments, memberships, and commerce activity.

Company Facts

Founded
2021
Headquarters
5599 San Felipe, 4th Floor, Houston, TX 77056
Core Segment
MarTech Vendor
Company Size
50–200
Official Link
repeatmd.com