Market & Financial Intelligence Platforms · B2C Consumer App / Platform
Polymarket
Real-money prediction market for trading event probabilities.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Adventure One QSS Inc.
- Entity type
- COMPANY
- Founded
- 2020
- Company size
- 50–200
- Market cluster / sector
- Market & Financial Intelligence Platforms
- Market role
- B2C Consumer App / Platform
- Official website
- polymarket.com
What Polymarket does
Polymarket operates a two-sided event trading marketplace in which participants buy and sell outcome shares tied to real-world events. It creates value by aggregating liquidity and opinion into tradable probability signals, then monetises activity on the platform through fees linked to executed trades and related marketplace functions. The model improves as more users and liquidity deepen price discovery, making markets more useful and attracting further participation.
Category differentiation
Polymarket is a consumer prediction market and event trading platform, not an adtech, martech or publisher technology vendor. It is also distinct from pure forecasting communities because it centres on real-money trading and market pricing.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Polymarket is a consumer prediction market platform where users trade real-money contracts on the outcomes of real-world events, including politics, sport, finance and culture. Its core product converts collective trading activity into live implied probabilities, with contracts priced between 0 and 100 cents and settled against defined event outcomes. The platform is used by retail participants, forecasters and information-seeking users who want market-based probability signals rather than editorial analysis. The company makes money primarily through transaction-based exchange economics tied to trading activity, with possible supplementary revenue from market creation and data-related partnerships. Recent financing and the acquisition of QCEX indicate an effort to strengthen regulatory positioning and expand access, particularly for compliant U.S. market entry.
Company news briefing
Briefing updated:
Polymarket continues to serve as a key sentiment barometer, with prediction-market traders heavily favouring Anthropic's AI model evaluations despite growing market competition from platforms like DraftKings' DKeX. However, the prediction platform faces ongoing reputational and regulatory scrutiny following disclosures regarding undisclosed influencer campaigns that simulated betting wins, alongside subsequent ad apology updates. These transparency challenges highlight compliance risks as competitors scale rapidly.
Business model & monetisation
The platform monetises mainly via transaction fees on executed trades, making revenue sensitive to trading volume and liquidity. The supplied product data also points to maker-rebate mechanics to support market depth, plus possible secondary monetisation through market creation fees, token-related economics and commercial use of aggregated prediction data via partnerships.
- Trading fees on executed contracts
- Percentage take-rate on exchange activity
- Market creation or listing-related fees
- Marketplace fee
- Aggregated prediction data partnerships
- Data licensing or commercial partnership
- Token-related or ancillary economics
- Ecosystem monetisation
Products & capabilities
No products with linked sources are available in this view.
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Competitors & alternatives
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Side-by-side comparisons
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
Prediction Markets See Anthropic IPO Near-Certain After SEC Filing
Finance / Investments · Recorded impact score: 4/5
Anthropic has moved closer to its public market debut by filing a Form S-1 with the U.S. Securities and Exchange Commission. Prediction market traders on platforms like Kalshi and Polymarket are assigning high probabilities to the AI company completing its IPO this year, with Kalshi showing a 95% chance of an official announcement. The filing reveals plans for a Nasdaq listing under the ticker symbol 'ANT'. A Wall Street Journal report indicates Anthropic targets starting trading the week of November 16, though Kalshi traders only give a 14% probability of trading beginning before then. Polymarket traders estimate a 69% chance of listing by November 20. The move marks a significant step for one of the leading AI companies, with investors now gaining insight into its financials.
- Anthropic filed Form S-1 with the SEC on Monday, October 26, 2026.
- Kalshi prediction market shows 95% odds of Anthropic officially announcing its IPO by end of 2026.
Polymarket CMO Fired Amid Regulatory Investigations
Platform · Recorded impact score: 3/5
Polymarket, the crypto-based prediction market platform, has reportedly fired its Chief Marketing Officer Matthew Moddaber, as reported by the New York Post. Moddaber, who joined in 2024 and was the company's 11th employee, is also a co-founder of BeReal and Salad House. The firing comes amidst a string of controversies, including a Wall Street Journal investigation alleging the company hired college students to film fake videos of successful trades, prompting senators to call for a CFTC investigation. Additionally, New York Governor Kathy Hochul and Attorney General Letitia James have filed a lawsuit against Polymarket for operating an illegal gambling operation. The platform has also faced scrutiny from the New York City Council and Harvard researchers, who found suspicious trading patterns. Despite these issues, Polymarket released its first U.S. political campaign directed by Kathryn Bigelow.
- Polymarket reportedly fired CMO Matthew Moddaber, as reported by the New York Post on October 23, 2026.
- Matthew Moddaber served as marketing chief since 2024 and was Polymarket's 11th employee.
Kalshi launches 'King Blocker' device to mute LeBron James mentions
Creative Advertising · Recorded impact score: 1/5
Kalshi, a prediction market platform, has launched a creative campaign featuring NBA player Dillon Brooks to promote its new 'King Blocker' device, which mutes any mention of his on-court rival LeBron James on electronic devices. The campaign, created by agency es muy good, includes a TV ad where Brooks uses the device to block James' name and nicknames. Kalshi is offering the physical device as a giveaway via a dedicated microsite, marking the first time the brand has released a tangible product alongside a campaign. The campaign runs for eight days across TV, streaming, and social platforms, starting with the NBA Tip-Off. Kalshi has grown significantly in 2026, with analysts estimating its valuation could approach $42 billion, and competes with other prediction markets like Polymarket. The brand emphasizes it does not allow trading on global conflicts.
- Kalshi launched the 'King Blocker' device to mute LeBron James mentions, promoted by NBA player Dillon Brooks.
- The campaign was created by agency es muy good.
DraftKings stock rises on prediction market ruling; analysts call it rational
Prediction Markets · Recorded impact score: 3/5
DraftKings' stock has rallied on news that negatively impacts prediction markets, a disconnect noted by CEO Jason Robins. Following a 9th U.S. Circuit Court of Appeals ruling stating sports event contracts are not swaps and not under CFTC jurisdiction, DraftKings shares rose over 7%, and Flutter over 6%. Robins, having launched DraftKings' prediction market exchange DKeX in June, expressed confusion over the stock reaction, as prediction markets are a growth area for the company. Analysts view the market's response as rational, noting DraftKings' core revenue comes from sportsbooks. Bernstein's Ian Moore highlights DKeX's potential, ranking third in prediction market volume and projecting $1 billion consumer volume by December. Investors are waiting to see if DKeX can sustain growth through the fall sports seasons and compete with Polymarket and Kalshi.
- 9th U.S. Circuit Court of Appeals ruled sports event contracts on prediction markets are not swaps, limiting CFTC oversight.
- DraftKings shares rose more than 7% following the court ruling; Flutter shares increased over 6%.
Polymarket Raises $300M from Donald Trump Jr.'s Fund
Financials · Recorded impact score: 2/5
Polymarket, a popular decentralized prediction market, has reportedly secured $300 million in funding from 1789 Capital as part of a larger round aiming for $1 billion. 1789 Capital, where Donald Trump Jr. serves as a partner, previously injected $200 million into the platform. This massive capital influx occurs amidst escalating regulatory conflicts. Polymarket and other prediction sites are currently facing lawsuits from at least 20 state governments attempting to regulate sports wagers, while federal authorities, backed by the Trump administration, push for the Commodity Futures Trading Commission (CFTC) to serve as the sole regulator.
- Polymarket reportedly raised $300 million from investment fund 1789 Capital.
- The funding is part of a larger round expected to total approximately $1 billion.
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Questions about Polymarket
What is Polymarket?
Polymarket is a real-money prediction market where users trade contracts tied to the outcomes of real-world events.
Who uses Polymarket?
It is used mainly by retail traders, forecasters, analysts and consumers interested in market-based probability signals.
How does Polymarket make money?
It primarily earns revenue from transaction fees on trades executed on its prediction market platform.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
17 publicly documented primary sources and citations linked across the market graph.
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