Opt Me In
Opt Me In is a consent management software for websites and digital publishers.
Opt Me In operates in the Data Provider / Broker segment.
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Distinction
Opt Me In is a consent management interface operated by ESB Connect limited, not a standalone public company and not a general-purpose marketing automation platform. It is specifically positioned around privacy consent and cookie preference management rather than broader customer engagement software.
- Founded
- Unknown
- Headquarters
- Unknown
- Core Segment
- Data Provider / Broker
- Company Size
- Unknown
- Official Links
- Website
- Verified
- 2026-04-22
Key insights about Opt Me In
Opt Me In: About
The business creates value by helping website operators manage consent capture, user preference controls and privacy disclosures in a compliant and operationally manageable way. It likely generates recurring revenue by licensing the consent management interface to businesses on a per-site, per-domain, tiered traffic or bundled service basis, while leveraging ESB Connect's wider data and publisher relationships.
Products & Services in Categories
Verified structural categorizations from the graph
Media Channel
Technology
Opt Me In: Market Position
Opt Me In is a web-based consent and preference management product operated by ESB Connect limited in the UK. It enables websites to collect, manage and document user consent for cookies, advertising and other tracking technologies through a persistent user-facing interface that allows granular permissions, partner disclosures and consent withdrawal.
The product appears to serve digital publishers and website operators that need privacy compliance tooling. Its economic model is most likely software licensing or subscription fees paid by business customers integrating the consent layer into their sites, rather than consumer monetisation. Opt Me In therefore functions as a B2B compliance and consent layer, even though end users interact with the interface.
Opt Me In: Frequently Asked Questions
What is Opt Me In?
Opt Me In is a web-based consent and preference management interface used by websites to collect, manage and document user consent for cookies and related data processing.
Who uses Opt Me In?
Its direct customers are website operators, digital publishers and other businesses that need privacy compliance tooling on their sites.
How does Opt Me In make money?
It appears to make money through recurring software licensing or subscription fees paid by business customers that implement the consent layer.
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