Mordor Intelligence

Mordor Intelligence operates a hybrid market intelligence model. It creates proprietary research content and datasets, monetises them either as individual report purchases or recurring subscriptions, and supplements this with custom research projects delivered by analyst teams. Value is created by maintaining a large research catalogue, packaging it into searchable platforms and sector databases, and converting buyer demand into both transactional and recurring revenue.

Mordor Intelligence is a private B2B market intelligence company based in India. It produces and sells syndicated industry reports, subscription access to proprietary research and datasets, specialist databases, and bespoke custom research engagements for organisations that need market sizing, forecasting, competitive analysis, and sector intelligence.

The company makes money through a hybrid model of one-off report sales, recurring subscriptions, and analyst-led research services. Its customers are primarily enterprise strategy teams, analysts, consultants, investors, and infrastructure or technology decision-makers that need ongoing market intelligence rather than consumer-facing products. The business has also used M&A to broaden its research footprint, including a majority acquisition in Global Market Insights Group.