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lastminute.com

Consumer travel platform centred on dynamic holiday packages.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
lastminute.com N.V.
Entity type
COMPANY
Headquarters
Switzerland
Company size
1,001–5,000
Market role
B2C Consumer App / Platform
Ticker
LMN
Official website
lastminute.com

What lastminute.com does

The company operates a transaction-based online travel marketplace and packaging engine. It sources inventory from airlines, accommodation partners, and travel-service providers, then monetises that inventory through direct consumer bookings, especially bundled flight-and-hotel products that carry stronger margins than standalone transactions. It creates value by combining broad supplier access, dynamic packaging logic, ancillary upsell capability, loyalty incentives, and mobile distribution. A secondary business line monetises audience access and travel inventory through partner promotions, white-label or B2B solutions, gift cards, and loyalty collaborations.

Category differentiation

This company is an online travel booking and packaging platform, not an adtech, martech, or enterprise SaaS vendor. It sells travel inventory and travel-related partner solutions rather than media buying software or publisher monetisation tools.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

lastminute.com N.V. is a publicly listed European travel-tech company that operates a consumer travel booking platform focused on flights, hotels, dynamic holiday packages, experiences, a mobile booking app, and a loyalty programme. Its core business is aggregating travel supply from airlines and accommodation providers, packaging that inventory into higher-margin holiday products, and selling directly to consumers through web and mobile channels. It also runs a smaller B2B activity through partner, loyalty, gift card, and co-marketing solutions. The company generates revenue through commissions, mark-ups, and packaged-margin economics on travel bookings, with Dynamic Packages serving as the primary profitability engine. Investor materials show an explicit strategic shift towards Dynamic Packages and take-rate expansion, alongside cost discipline and selective B2B growth. Its main customers are leisure travellers and some business travellers on the consumer side, plus brand and corporate partners for partnership-led business solutions.

Business model & monetisation

lastminute.com monetises primarily through commissions, mark-ups, and packaged-margin economics on flights, hotels, dynamic holiday packages, experiences, and ancillary travel services such as insurance, luggage, and car hire. Its core commercial model combines supplier inventory aggregation with proprietary dynamic packaging, allowing the company to sell bundled itineraries at higher take rates than standalone bookings. Additional revenue comes from B2B partner solutions, co-marketing and loyalty collaborations, gift card and voucher sales, and other travel-related promotional services. The business is transaction-led rather than SaaS-led.

Dynamic holiday packages
Percentage Take-Rate
Standalone flights and hotels
Percentage Take-Rate
Ancillary travel services
Retail Margin
B2B partner solutions and co-marketing
Service Fee
Gift cards and vouchers
Retail Margin

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Competitors & alternatives

  • Yanolja

    Travel marketplace and hospitality software provider.

  • Secret Escapes

    Members-only platform for discounted luxury travel bookings.

  • MakeMyTrip

    Online travel marketplace for consumers, businesses and travel partners.

View all competitors

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

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Questions about lastminute.com

What is lastminute.com?

lastminute.com is a publicly listed European online travel platform that sells flights, hotels, dynamic holiday packages, experiences, and related travel services.

Who uses lastminute.com?

Its main users are consumers booking leisure travel and some business travel, while brands and corporate partners use its partnership, loyalty, and promotional solutions.

How does lastminute.com make money?

It makes money from commissions, mark-ups, and take rates on travel bookings, especially higher-margin dynamic packages, plus ancillary sales and B2B partner revenue.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

20 publicly documented primary sources and citations linked across the market graph.

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