HIVE

Project management and collaboration SaaS with embedded AI assistant.

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Profile record updated:

Company facts

Official name
HIVE® INC
Entity type
COMPANY
Founded
2016
Market role
B2B SaaS Provider
Official website
hive.com

What HIVE does

HIVE operates a cloud software model in which teams adopt a shared workspace for planning, coordination and execution of work. Value is created by consolidating fragmented work processes into one platform, reducing tool sprawl, improving workflow visibility and automating repetitive coordination tasks. Revenue scales with the number of users, plan tier and enterprise feature depth, while embedded AI increases platform utility and supports expansion within existing accounts.

Category differentiation

HIVE is a B2B work-management and collaboration software company, not a blockchain mining company or a consumer social platform. It competes with project-management SaaS vendors rather than advertising or media technology providers.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

HIVE is a B2B SaaS provider focused on project management, workflow automation and team collaboration. Its core product, Hive, centralises tasks, projects, communication and reporting in a unified workspace with multiple project views, automation, time tracking, proofing and integrations with third-party business tools. The company sells software subscriptions directly to business teams, including project managers, marketing teams, agencies, product teams, PMOs and broader cross-functional organisations. The company extends its platform with Buzz AI, an embedded assistant that summarises communications, generates tasks and executes workflow actions inside the workspace. HIVE monetises through per-user subscription pricing, higher-tier feature access and custom enterprise plans. Its commercial model depends on team adoption, workspace expansion and upsell into premium automation, analytics and AI-led functionality.

Business model & monetisation

HIVE monetises through seat-based SaaS subscriptions priced per user per month, starting with a low-cost entry plan and expanding into higher-value tiers. Commercial expansion is driven by paid upgrades for advanced functionality such as analytics, automation and AI-enabled workflows, alongside enterprise plans with custom pricing, broader deployment support and larger account contracts.

Per-user software subscriptions
Software Subscription
Enterprise plan contracts
Software Subscription
Premium AI, analytics and automation upgrades
Software Subscription

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

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Questions about HIVE

What is HIVE?

HIVE is a cloud-based project management and team collaboration SaaS platform with workflow automation, reporting and an embedded AI assistant called Buzz.

Who uses HIVE?

HIVE is used by project managers, marketing teams, agencies, product teams, PMOs and other cross-functional business teams.

How does HIVE make money?

HIVE makes money through per-user SaaS subscriptions, higher-tier feature plans and custom-priced enterprise contracts.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

15 publicly documented primary sources and citations linked across the market graph.

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