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Hearst Television

Private US broadcaster selling local and cross-platform media inventory.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
Hearst Television Inc.
Entity type
COMPANY
Headquarters
United States
Company size
1,001–5,000
Market role
Publisher & Media Owner
Official website
hmpg.com

What Hearst Television does

Hearst Television creates value by owning local broadcast distribution assets, aggregating local audience attention, and packaging that reach for advertisers across television, streaming, digital and social channels. It also creates and distributes original programming through its production arm, generating additional value from syndication, licensing and multi-platform content distribution. The model combines media ownership, inventory monetisation and content IP distribution rather than pure software licensing.

Category differentiation

This company is a broadcast media owner and advertising seller, not a standalone adtech SaaS vendor or a Hearst magazine publishing unit. It is specifically Hearst Corporation’s television and local media subsidiary.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Hearst Television is a private US broadcast media company owned by Hearst Corporation. It owns and operates local television and radio stations, distributes local news and network programming, sells advertising across linear television, connected TV, digital video, display and social channels, and produces original programming through Hearst Media Production Group. Its core business is monetising audience reach and premium local content across broadcast and digital environments. The company serves two paying customer groups: advertisers and agencies buying local and cross-screen media, and distribution partners licensing or acquiring programming. Hearst Anyscreen extends its commercial model beyond linear broadcasting into managed cross-platform advertising, while Hearst Media Production Group adds production, syndication and content licensing revenue. The business is anchored in US local media operations rather than software subscription revenue.

Business model & monetisation

Hearst Television monetises through advertising sales across local and national broadcast inventory, OTT and CTV placements, digital video, display and social media campaigns, typically sold on negotiated media budgets and impression-based campaign packages. It also generates revenue from programme production, syndication, distribution and licensing through Hearst Media Production Group. The commercial model is primarily ad-supported and service-led media sales, with content licensing as a secondary stream; it does not disclose fixed SaaS subscription pricing.

Local and national television advertising sales
Ad-Supported
Cross-platform digital, OTT and CTV media sales via Hearst Anyscreen
Service Fee
Programme production, syndication and distribution
Content Subscription
Radio advertising
Ad-Supported

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Competitors & alternatives

  • Allen Media Group

    Diversified media owner across TV, streaming, publishing and film.

  • Gray Media

    US local broadcaster and cross-channel advertising media owner.

  • Scripps

    US broadcaster monetising national, local and streaming media inventory.

View all competitors

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

  • Dish May Lose Hearst Local Channels Tonight

    TV carriage dispute · Recorded impact score: 2/5

    Dish and Hearst Television Inc. face a retransmission consent renewal deadline on August 19 at 7:00 p.m. ET; if they fail to reach an agreement, Dish customers could lose Hearst-owned local affiliates carrying ABC, NBC, CBS and The CW in multiple U.S. markets. The article lists many affected local stations and markets and notes a similar 2023 dispute produced a two-month blackout. The piece also references that Dish filed for bankruptcy on June 30, 2026, while stating the company says it is operating as usual during the process.

    • Dish faces a retransmission consent renewal deadline with Hearst Television Inc. on August 19 at 7:00 p.m. ET.
    • If no deal is reached, Dish customers could lose Hearst-owned local channels including ABC, NBC, CBS, and The CW in multiple U.S. markets.

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Questions about Hearst Television

What is Hearst Television?

Hearst Television is a private US broadcast media company that owns and operates local television and radio stations, sells advertising, and produces and distributes programming.

Who uses Hearst Television?

Its direct customers are advertisers, local businesses, national brands, media agencies, broadcasters and streaming platforms that buy media inventory or license programming.

How does Hearst Television make money?

It makes money through advertising sales across broadcast and digital channels, plus programme production, syndication, distribution and licensing.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

17 publicly documented primary sources and citations linked across the market graph.

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