Publisher & Media Owner · vs · Publisher & Media Owner

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Cox Media Group vs Hearst Television

Structured technology and market comparison · 2026

Direct Feature Comparison

Cox Media Group · vs · Hearst Television
Primary Market / Role
Cox Media GroupPublisher & Media Owner
Hearst TelevisionPublisher & Media Owner
Platform Focus
Cox Media Group

US local broadcaster and advertising sales operator.

Hearst Television

Private US broadcaster selling local and cross-platform media inventory.

Company Size
Cox Media Group1,001–5,000 employees
Hearst Television1,001–5,000 employees
Headquarters
Cox Media GroupUS
Hearst TelevisionUS
Year Founded
Cox Media Group2008
Hearst TelevisionUnknown

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Comparison Analysis

What is the main difference between Cox Media Group and Hearst Television?

When comparing Cox Media Group and Hearst Television, both platforms operate within the Broadcast Platform, TV (linear), and Media Sales & Inventory Monetisation ecosystem. Cox Media Group is positioned as US local broadcaster and advertising sales operator, whereas Hearst Television focuses on Private US broadcaster selling local and cross-platform media inventory. Decision-makers evaluate both solutions when orchestrating their commercial monetization and technology stack.

What are the top alternatives to Cox Media Group and Hearst Television?

When evaluating Cox Media Group and Hearst Television, enterprise buyers also consider other platforms in Broadcast Platform, TV (linear), and Media Sales & Inventory Monetisation. You can discover the full competitive landscape and evaluate other alternatives by viewing their respective footprint profiles on Polaris7.

Market Signals

Recent Market Signals & Activity: Cox Media Group vs Hearst Television

Documented market movements, strategic partnerships, product releases, and regulatory developments mapped across Polaris7.

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Cox Media Group

Recent Signals

  • ·Cord Cutters NewsTV (linear)

    Orlando Magic Local TV Rights Move to Cox Media Group

    The Orlando Magic announced Cox Media Group will become the team’s local television partner beginning in the 2026–27 season, moving many locally televised regular-season games to free over-the-air broadcast. In the Orlando market games will air on WRDQ‑TV 27 with select games on WFTV Channel 9; in Jacksonville games will air on Action Sports Jax TV (WJAX‑TV 47.2) with some broadcasts on CBS47 and FOX30. The deal covers local regular-season games, pregame/postgame shows, replays and other team programming; nationally televised games remain with the NBA’s national partners. The article frames this as part of a broader industry shift away from regional sports networks toward free local broadcast and potential centralized local streaming solutions in future seasons.

    • Cox Media Group will be the Orlando Magic’s new local television partner beginning with the 2026–27 season.
    • Games will air free over the air on WRDQ‑TV 27 in Orlando, with select games on WFTV Channel 9.
    • In Jacksonville, Magic games will air on Action Sports Jax TV (WJAX‑TV 47.2), with some games also available on CBS47 and FOX30.
  • ·Cord Cutters NewsTV (linear)

    Charlotte Hornets Move Local Games to Free TV

    The Charlotte Hornets announced that Cox Media Group’s WSOC Channel 9 and TV64 will become the team’s local broadcast home for the 2026–27 NBA season, airing every regular-season game not nationally televised free over the air in the Charlotte area. The agreement expands a prior experiment that put a small number of Hornets games on free TV in 2025 and a 12-game simulcast in 2025–26. The team says a direct-to-consumer streaming solution will be announced later as the NBA explores a centralized local streaming hub for local rights. The move is part of a broader league trend away from the traditional RSN model toward free broadcast and alternative streaming arrangements.

    • Cox Media Group’s WSOC Channel 9 and TV64 will be the Charlotte Hornets’ local broadcast home for the 2026–27 season.
    • Stations will air every Hornets regular-season game that is not nationally televised free over the air in the Charlotte market.
    • The 2026–27 deal expands prior free-TV experiments: a five-game free-TV package announced in January 2025 and a 12-game simulcast during the 2025–26 season.
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Hearst Television

Recent Signals

  • ·Cord Cutters NewsTV carriage dispute

    Dish May Lose Hearst Local Channels Tonight

    Dish and Hearst Television Inc. face a retransmission consent renewal deadline on August 19 at 7:00 p.m. ET; if they fail to reach an agreement, Dish customers could lose Hearst-owned local affiliates carrying ABC, NBC, CBS and The CW in multiple U.S. markets. The article lists many affected local stations and markets and notes a similar 2023 dispute produced a two-month blackout. The piece also references that Dish filed for bankruptcy on June 30, 2026, while stating the company says it is operating as usual during the process.

    • Dish faces a retransmission consent renewal deadline with Hearst Television Inc. on August 19 at 7:00 p.m. ET.
    • If no deal is reached, Dish customers could lose Hearst-owned local channels including ABC, NBC, CBS, and The CW in multiple U.S. markets.
    • A 2023 renegotiation between Dish and Hearst previously resulted in a two-month blackout.

Compare their exact ecosystem overlaps.

Explore all deep relationships in Polaris7. Discover exactly which mutual clients, integrated technologies, and overlapping partners Cox Media Group and Hearst Television share across the market ecosystem.