emax digital

The company operates a B2B software-as-a-service model focused on Amazon marketplace and advertising analytics. It ingests and aggregates seller, vendor, Amazon Advertising and Amazon Marketing Cloud data into a consolidated cloud platform that provides dashboards, pre-built reports, monitoring tools and diagnostics for retail, content and media performance on Amazon. Value is created by reducing manual data extraction and Excel work, giving brands and agencies a single view of retail and advertising data, and enabling more informed decisions on assortment, content optimisation, media spend and inventory.

The core platform is extended via specialised modules (e.g. content monitoring, marketing cloud/clean room analytics, rapid retail analytics, market insights, advertising monitoring, keyword analysis). These modules allow customers to pay for additional capability as needed while leveraging a shared data foundation. The company supports adoption and upsell via audits and a free brand check that highlight performance gaps and encourage take-up of paid modules and services.

emax digital is a German software company providing analytics and monitoring tools for brands and agencies that sell and advertise on Amazon. Its cloud platform aggregates retail, traffic, inventory, content and advertising data (including Amazon Marketing Cloud) to give unified reporting, attribution and competitive insights across Amazon marketplaces.

The company generates revenue by licensing its software on a software-as-a-service basis, with modular add-ons for specialised analytics and a free demo used for lead generation. Its customers are primarily brands (vendors and sellers), e‑commerce and performance teams, and agencies managing multiple Amazon accounts that need structured data, reporting and diagnostics to optimise sales, content and advertising performance on Amazon.