ClickMagick

ClickMagick operates as a B2B SaaS provider in marketing measurement and attribution. It creates value by giving advertisers and agencies an independent measurement layer across traffic sources, allowing them to track clicks, attribute conversions, filter bots, analyse funnels, and improve campaign decisions. Revenue is generated through recurring subscriptions tied to usage tiers and feature access, rather than media spend or ad inventory ownership.

ClickMagick is a private B2B software company that provides a subscription platform for click tracking, conversion attribution, and marketing analytics. Its product centralises first-party click and conversion data across web, social, in-app, and offline campaign touchpoints, helping marketers measure performance, reconstruct customer journeys, detect invalid traffic, and send cleaner conversion signals back to advertising platforms.

The company sells primarily to performance marketers, digital advertisers, agencies, affiliate marketers, and small to mid-sized businesses running multi-channel campaigns. It generates revenue through tiered SaaS subscriptions, with pricing scaled by usage limits such as tracked visitors, ad accounts, seats, and retention, alongside higher-value plans that unlock more advanced attribution, fraud protection, and optimisation capabilities.