Bright Mountain Media
Integrated adtech, insights, agency and digital media platform.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Bright Mountain Media, Inc.
- Entity type
- COMPANY
- Founded
- 2011
- Headquarters
- 6400 Congress Ave, Boca Raton, FL 33487
- Company size
- 201–500
- Market role
- Publisher & Media Owner
- Ticker
- BMTM
- Official website
- brightmountainmedia.com
What Bright Mountain Media does
Bright Mountain Media operates a hybrid platform-and-services model. It owns technology used to monetise publisher inventory and activate audience data, controls media assets that generate advertising inventory, and sells research and creative services to brands and agencies. Value is created by linking audience intelligence, media supply, and execution capabilities so customers can buy either individual products or broader bundled solutions across planning, activation, measurement and monetisation.
Category differentiation
Bright Mountain Media is not a pure-play DSP or a standalone publisher. It is a multi-asset group spanning SSP technology, market research, agency services and owned media properties.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Bright Mountain Media is a US-listed advertising and media company that combines adtech, market research, agency services and owned digital publishing assets. Its portfolio includes BrightStream, a proprietary supply-side platform for publisher monetisation and audience-based activation; Big Village, a consumer insights and research offering; Deep Focus, a creative and strategy services business; and Wild Sky Media, a parenting-focused publishing portfolio. The group has expanded materially through acquisitions, including Wild Sky Media and assets from Big Village, Deep Focus, EMX Digital and related entities. The company makes money through a blended model of programmatic take-rates, media inventory sales, research and insights fees, and managed service revenue from strategy and creative work. Its paying customers are primarily publishers, media owners, brand marketers, agencies and programmatic buyers rather than consumers. The company’s positioning is as an integrated marketing services platform intended to connect audience insight, media activation and campaign execution inside one commercial stack.
Company news briefing
Briefing updated:
Bright Mountain Media has published its second-quarter and six-month financial results for the period ended June 30, 2026, outlining operating updates across its digital publishing and advertising technology portfolio. Concurrently, the company dismissed its former independent auditor, WithumSmith+Brown, and engaged Grassi & Co. to review upcoming quarterly and annual financial statements. Although prior audit reports noted substantial doubt regarding the company's ability to continue as a going concern, no accounting disagreements or reportable events were cited during the transition.
Business model & monetisation
Bright Mountain Media monetises through multiple commercial mechanisms: SSP take-rates and publisher revenue share on programmatic transactions via BrightStream; direct ad sales and inventory monetisation from owned publishing assets such as Wild Sky Media; project-based or retainer research fees through Big Village; and service fees for strategy, creative production and campaign work through Deep Focus. At group level, the portfolio also supports bundled enterprise contracts combining data, media and managed services.
- Programmatic monetisation via SSP take-rates
- Percentage Take-Rate
- Direct sales on owned media inventory
- Ad-Supported
- Creative and strategy services
- Service Fee
- Consumer insights and research engagements
- Service Fee
- Platform access and bundled software-led contracts
- Software Subscription
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Technology
Competitors & alternatives
- Townsquare Media
US local media owner with digital marketing and adtech businesses.
- Yahoo
Consumer media platform with owned audiences and advertising technology.
- VO2
Swedish adtech and media services group for publishers and advertisers.
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
8-K/A Financial Filing Analysis for Bright Mountain Media (2026-09-29)
financials · Recorded impact score: 2.5/5
Bright Mountain Media, Inc. filed Form 8-K/A (Amendment No. 1) to furnish the required Exhibit 16.1 letter from its former independent auditor, WithumSmith+Brown, PC, dated September 24, 2026. The filing confirms the dismissal of WithumSmith+Brown, PC effective September 21, 2026, and the appointment of Grassi & Co., Certified Public Accountants, P.C. on September 17, 2026, as the company's new independent registered public accounting firm. Withum's reports for FY2024 and FY2025 included explanatory paragraphs regarding substantial doubt about Bright Mountain Media's ability to continue as a going concern, but contained no adverse opinions, disclaimers, or accounting disagreements.
- Bright Mountain Media dismissed WithumSmith+Brown, PC on September 21, 2026, and engaged Grassi & Co., Certified Public Accountants, P.C. on September 17, 2026.
- Withum's audit reports for FY2024 and FY2025 contained going concern uncertainty explanatory paragraphs, but no adverse opinions or disagreements.
8-K Financial Filing Analysis for Bright Mountain Media (2026-09-23)
financials · Recorded impact score: 3/5
Bright Mountain Media, Inc. disclosed changes to its independent certifying accountant under Item 4.01. On September 21, 2026, the Audit Committee dismissed WithumSmith+Brown, PC, effective immediately. Withum's reports for the fiscal years ended December 31, 2025, and 2024 contained no adverse opinions, though both included explanatory paragraphs regarding substantial doubt about the company's ability to continue as a going concern. No accounting disagreements or reportable events were cited. Concurrently, Bright Mountain Media engaged Grassi & Co., Certified Public Accountants, P.C. on September 17, 2026, to review its financial statements for the quarter ending September 30, 2026, and audit the financial statements for the fiscal year ending December 31, 2026.
- WithumSmith+Brown, PC was dismissed as independent auditor on September 21, 2026, following Audit Committee approval.
- Withum's audit reports for FY2024 and FY2025 contained going-concern explanatory paragraphs, but no adverse opinions or disagreements.
8-K Financial Filing Analysis for Bright Mountain Media (2026-08-06)
financials · Recorded impact score: 3/5
On August 6, 2026, Bright Mountain Media, Inc. furnished a Current Report on Form 8-K announcing the publication of its financial results for the second quarter and six-month period ended June 30, 2026. The financial disclosure, furnished under Item 2.02 via Exhibit 99.1, includes operational updates, quarterly revenue performance, and non-GAAP financial measures reconciled to standard GAAP metrics. This filing formally alerts the market to Bright Mountain Media's mid-year operating cadence across its digital publishing and advertising technology portfolio.
- Bright Mountain Media, Inc. announced its financial results for the second quarter and six months ended June 30, 2026.
- The operational details and full financial performance tables were furnished via Exhibit 99.1 attached to the Form 8-K.
Explore company relationships
Questions about Bright Mountain Media
What is Bright Mountain Media?
Bright Mountain Media is a public US advertising and media company combining SSP technology, consumer insights, creative services and owned digital publishing assets.
Who uses Bright Mountain Media?
Its paying customers are mainly publishers, media owners, brand marketers, agencies and programmatic advertising buyers.
How does Bright Mountain Media make money?
It earns revenue from programmatic take-rates, direct media sales, research and insights fees, and creative and strategy service fees.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
22 publicly documented primary sources and citations linked across the market graph.
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