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Boostr

Media revenue operations software for publishers and ad sales teams.

Available information varies by company and source.

Profile record updated:

Company facts

Entity type
COMPANY
Founded
2015
Headquarters
United States
Company size
50–200
Market role
AdTech Vendor
Official website
boostr.com

What Boostr does

Boostr operates a vertical SaaS model focused on media revenue operations. It sells software that centralises ad sales, CRM, order management, forecasting, billing and related workflow automation for organisations managing advertising revenue. The platform creates value by reducing operational fragmentation, improving data consistency across teams, and supporting faster proposal, booking, trafficking and reconciliation processes.

Category differentiation

Boostr is a B2B media workflow software company, not a consumer app or a general-purpose marketing agency. It is specifically focused on ad sales, order management and revenue operations for media organisations.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Boostr is a privately held US software company that provides a unified ad management platform for media organisations. Its products combine CRM, order management, forecasting, billing, proposal generation and workflow automation in a single system built specifically for advertising sales and revenue operations teams at publishers, media companies and some agencies. The company generates revenue through B2B SaaS contracts, likely sold on annual terms with pricing linked to platform access, user counts, modules and deployment scope. Its value proposition is operational consolidation: replacing disconnected tools used across sales, ad operations and finance, improving visibility into booked versus delivered revenue, and reducing manual work in media-specific workflows.

Company news briefing

Briefing updated:

Boostr has advanced its focus on agentic advertising by executing a landmark automated AdCP media buy with Vox Media. This follows the "strategic acceleration" framework introduced at its AMP UP 2026 event and the appointment of Dennis Colón as VP of Automation and Agentic Solutions to oversee these initiatives. Furthermore, a strategic partnership with Passendo continues to broaden Boostr’s scope, unifying ad management for high-value email inventory to enhance publisher monetisation and cross-channel integration.

Business model & monetisation

Boostr uses a B2B SaaS monetisation model centred on annual contracts and user-based or deployment-based licensing. Revenue comes from core platform subscriptions plus add-on modules such as CRM, order management, proposal automation, integrations and workflow automation. The commercial pitch is partly consolidation-driven, replacing multiple legacy tools and manual processes with one platform.

Core platform subscriptions
Software Subscription
CRM and OMS modules
Software Subscription
Automation and agent modules
Software Subscription
Integrations and enterprise deployment scope
Software Subscription

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

Careers & open positions

Open positions indexed from verified career portals and applicant tracking systems.

PositionDepartmentLocationPosted
Customer Success Manager – UK & International Expansion(Mid-Level)Customer Success & Client OperationsUK
B2B Product Marketing Manager(Mid-Level)MarketingRemote / Unspecified

Explore company relationships

Questions about Boostr

What is Boostr?

Boostr is a B2B software platform for media companies that combines CRM, order management, forecasting, billing and workflow automation for advertising revenue operations.

Who uses Boostr?

Publishers, media companies, agencies, ad operations teams, sales teams and revenue operations staff use Boostr to manage advertising workflows.

How does Boostr make money?

Boostr makes money through SaaS subscriptions, typically via annual contracts priced by users, modules and enterprise deployment scope.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

17 publicly documented primary sources and citations linked across the market graph.

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