COMPANY

Azberry

Azberry is a adtech platform for video monetisation, publisher services and growth.

Analyst Perspective

Azberry B.V. is a Dutch adtech company that provides software and managed services for video content distribution, advertising delivery, and publisher monetisation. Its core platform enables publishers, creators, media partners, and advertisers to manage campaigns, serve ads, monitor performance, and monetise video inventory across web and CTV environments. The business combines a proprietary SaaS platform with service-led publisher solutions covering content creation, hosting, player deployment, and monetisation workflows. The company generates revenue from platform access, advertising-related monetisation, and managed service engagements. Its direct customers are businesses rather than consumers: premium publishers, media owners, creators, advertisers, game developers, and app publishers. Azberry also offers growth and distribution services for games and apps, alongside data-led consulting for publishers seeking higher engagement and revenue performance.

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Category Differentiation

Azberry is a B2B adtech and publisher monetisation company, not a consumer media brand or a standalone video publisher. It differs from generic digital agencies by operating its own platform infrastructure alongside managed services.

Azberry: About

Azberry operates a B2B adtech and media monetisation model. It supplies proprietary software infrastructure for ad serving, campaign control, analytics, and video monetisation, then layers managed services on top for publishers and media partners that need outsourced video operations, monetisation execution, and audience growth. The company creates value by helping business customers increase inventory yield, distribute video content, and improve user acquisition outcomes.

How Azberry Works & Monetises

Business model analysis and core revenue streams

Azberry monetises through SaaS-style platform access, ad-serving and campaign infrastructure usage, and managed service fees. Its publisher and creator monetisation products support revenue-sharing or take-rate economics tied to advertising activity, while its video workflow, distribution, and growth services are sold as managed engagements and performance-based campaigns. The overall commercial model is a mix of recurring software revenue, service revenue, and advertising-linked monetisation share.

Revenue Channels

Platform access and software usageSaaS / Software Subscription
Publisher monetisation sharePercentage Take-Rate (Media/FinTech/Marketplace)
Managed video content solutionsService Fee / Retainer
Distribution and growth campaignsService Fee / Retainer
Publisher analytics and consultingService Fee / Retainer

Azberry: Frequently Asked Questions

What is Azberry?

Azberry is a Dutch adtech company that provides video monetisation, ad-serving infrastructure, publisher services, and growth solutions for business customers.

Who uses Azberry?

Premium publishers, media companies, creators, advertisers, game developers, and app publishers use Azberry’s platform and managed services.

How does Azberry make money?

Azberry makes money through SaaS platform fees, advertising-linked monetisation share, and managed service fees for video, distribution, and analytics work.

Company Facts

Headquarters
Netherlands
Core Segment
AdTech Vendor
Company Size
50–200
Official Link
azberry.com