AUDIENCEX

AUDIENCEX is a private US advertising technology company that sells programmatic media buying software and managed digital advertising services to brands, agencies and in-house media teams. Its product stack centres on a self-serve DSP, cross-channel media orchestration, predictive analytics and measurement, alongside service lines for managed programmatic, paid search and social, and creative production. The company positions AI as an optimisation and decisioning layer rather than as foundational model infrastructure. The business generates revenue through a hybrid model: usage-based programmatic buying within its software products, managed service fees tied to campaign execution, and performance-based commercial structures such as guaranteed CPA buying through PriceFix. Its customers are business buyers seeking either direct control of programmatic campaigns or outsourced execution across display, social, search, audio and connected TV.