Attekmi

Attekmi operates a B2B adtech infrastructure model. It develops proprietary programmatic software, packages it into tiered ad exchange and ad server offerings, and sells access to that infrastructure to businesses that want to monetise inventory or operate their own branded advertising platforms. It extends this core software model with custom engineering, implementation and operational support services, which increase account value and make the platform more usable for clients without large in-house technical teams.

Attekmi is the trading brand of Outstanding Technologies OÜ, an Estonian adtech software company focused on programmatic monetisation infrastructure. It provides ad exchange and ad server products in several tiers, including white-label deployments, primarily for publishers, ad networks, SSPs and other businesses building or scaling their own programmatic advertising operations. Its core offering is infrastructure software that helps clients launch marketplaces, connect demand and supply, deliver ads and manage reporting across web, in-app and CTV environments.

The company makes money through SaaS-style licensing of its platform products and through associated services such as bespoke adtech development, AdOps outstaffing and ongoing support. The product range suggests a business model centred on recurring platform fees for infrastructure capacity and custom commercial agreements for enterprise and white-label deployments, with service revenue layered on top.