Almarai

The business model is that of an integrated FMCG food producer and brand owner. The company owns and operates agricultural assets, manufacturing plants, quality laboratories, packaging and extensive refrigerated and ambient distribution networks. It develops and manages multiple food brands covering dairy and juice, bakery, poultry, seafood and infant nutrition, offering a wide SKU range addressing everyday consumer demand.

Value is created by controlling the supply chain end‑to‑end to ensure predictable quality, cost efficiency and reliable on‑shelf availability for retail and foodservice customers. Branded, packaged products are sold into modern trade, traditional trade, convenience and institutional channels across the Middle East and North Africa, with additional value from regional exports and multi‑brand coverage of different price and taste segments.

Almarai is a large Saudi Arabian fast‑moving consumer goods (FMCG) company focused on food and beverages. It operates across dairy and juice, bakery, poultry, seafood and infant nutrition, managing a vertically integrated supply chain from farming and production through to packaging, cold‑chain logistics and distribution.

The company generates revenue by selling packaged food and drink products under multiple brands to supermarkets, groceries, convenience stores, pharmacies, foodservice and export distributors across the GCC, Egypt, Jordan and neighbouring markets. It is a listed company on the Saudi Tadawul exchange, with major shareholders including its founder, Savola Group and the Public Investment Fund. End customers are primarily mass‑market consumers, but the direct paying customers are retail and foodservice trade channels that purchase its branded products wholesale.