The Kraft Heinz Company
Global packaged food company selling branded grocery products.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Kraft Heinz Co
- Entity type
- COMPANY
- Founded
- 2015
- Company size
- >5,000
- Market role
- Advertiser / Brand
- Ticker
- KHC
- Official website
- kraftheinzcompany.com
What The Kraft Heinz Company does
Kraft Heinz creates value by developing, manufacturing, sourcing and distributing branded packaged food and beverage products at scale. It monetises through product sales to retailers, wholesalers and foodservice partners, supported by brand marketing, category management, procurement scale, manufacturing efficiency and broad distribution. Value creation depends on brand recognition, repeat household demand, shelf presence, pricing discipline and supply chain execution.
Category differentiation
This is the packaged food manufacturer and brand owner, not a marketing, advertising or software platform. It should not be confused with individual product brands owned within its portfolio.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
The Kraft Heinz Company is a large consumer packaged goods company that manufactures, markets and sells branded food and beverage products. It operates a portfolio of established household brands across categories such as condiments, sauces, meals, cheese, meats and ambient grocery, and generates revenue primarily through wholesale distribution into retail, grocery, club, convenience and foodservice channels. Its customers are principally retail and food distribution partners, while the end consumers are households buying branded packaged foods. The business model is based on owning brands, manufacturing and sourcing products at scale, securing shelf space and distribution, and monetising through product sales rather than software subscriptions or advertising technology.
Company news briefing
Briefing updated:
Kraft Heinz raised its full-year revenue guidance despite reporting a second-quarter organic net revenue decline of 1.3% to $6.26 billion, alongside plans to increase investments in brand development and distribution. In corporate actions, the company announced a voluntary stock listing transfer from Nasdaq to the New York Stock Exchange, scheduled for September 2026 while retaining its 'KHC' ticker. Strategically, the firm continues to refine its marketing approaches by prioritising brand effectiveness over engagement metrics in creator partnerships, partnering in local workforce AI training initiatives, and utilising the Brand Instinct Monitor to capture subconscious consumer associations.
Business model & monetisation
The company primarily earns revenue from wholesale product sales of branded food and beverage goods. Commercial monetisation is driven by retail sell-in volumes, category placement, pricing, promotional programmes, and recurring consumer repurchase across established grocery brands. There is no evidence in the provided input of SaaS, media, licensing-led platform fees or transactional software pricing as the core model.
Products & capabilities
No products with linked sources are available in this view.
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
8-K Financial Filing Analysis for The Kraft Heinz Company (2026-08-26)
financials · Recorded impact score: 2.7/5
The Kraft Heinz Company announced that it will voluntarily transfer the listing of its common stock from The Nasdaq Global Select Market to the New York Stock Exchange (NYSE). The listing transfer is scheduled to take effect following market close on September 11, 2026, with trading on the NYSE expected to commence at market open on September 14, 2026. The company's common stock will retain its existing ticker symbol 'KHC' on the new exchange, while its outstanding Senior Notes due in 2029, 2031, 2033, and 2034 will continue to be listed on Nasdaq.
- The Kraft Heinz Company is transferring its common stock listing from The Nasdaq Global Select Market to the New York Stock Exchange (NYSE).
- Trading on the NYSE will commence at market open on September 14, 2026, retaining the ticker symbol 'KHC' following transition completion after market close on September 11, 2026.
Kraft Heinz CMO: Joy Improves Marketing
Brand Strategy & Design · Recorded impact score: 1/5
Adweek’s Marketing Vanguard series at Cannes Lions 2026 features an interview between host Jenny Rooney and Todd Kaplan, chief marketing officer, North America at The Kraft Heinz Company. Kaplan argues that marketing should be fun, and that joy, looseness and cultural fluency produce stronger creative work as paid media becomes easier to ignore. The vidcast—recorded live at Cannes and presented in partnership with Edelman—also covers Kraft Heinz’s portfolio marketing across more than 70 brands, the company’s Cannes-recognized creative work (including Heinz’s Grand Prix-winning “Looks Familiar”), and Kaplan’s prior role as Pepsi’s CMO.
- Todd Kaplan is chief marketing officer, North America at The Kraft Heinz Company.
- Kaplan leads marketing across a $25 billion food and beverage portfolio spanning more than 70 brands and 50 categories at Kraft Heinz.
Explore company relationships
Questions about The Kraft Heinz Company
What is Kraft Heinz?
Kraft Heinz is a packaged food and beverage company that owns and sells branded grocery products through retail and foodservice channels.
Who uses Kraft Heinz?
Its direct customers are retailers, distributors and foodservice operators, while end consumers are households buying its food brands.
How does Kraft Heinz make money?
It makes money by manufacturing and selling branded packaged food and beverage products at scale through wholesale and retail distribution.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
10 publicly documented primary sources and citations linked across the market graph.
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