Adtarget.me
Adtarget.me is a full-stack AdTech suite for buying, serving and measuring advertising.
Analyst Perspective
adtarget.me is a Lithuanian private AdTech software company that sells a modular marketing and advertising technology stack to business customers. Its product set includes a DSP, SSP, ad server, DMP/CDP, affiliate marketing software, attribution tracker, marketing automation tooling, a self-serve ad marketplace and retention tools. The company serves agencies, advertisers, publishers, affiliate networks, app developers and marketing teams that need campaign execution, inventory monetisation, audience management and measurement in a single ecosystem. The business appears to generate revenue primarily from SaaS licensing, white-label deployments and usage-linked commercial models tied to media activity, traffic or monetised inventory. Its value proposition is integration: customers can use standalone modules or adopt a broader stack covering campaign buying, ad serving, publisher monetisation, audience segmentation, retention and analytics.
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Key insights about Adtarget.me
Category Differentiation
adtarget.me is a B2B AdTech software vendor, not a consumer advertising app or a traditional media agency. It provides infrastructure such as DSP, SSP, ad serving, tracking and affiliate software rather than operating primarily as a publisher.
Adtarget.me: About
adtarget.me operates a B2B AdTech and MarTech software model. It develops proprietary software modules that can be sold individually or as an integrated stack to advertisers, agencies, publishers and affiliate operators. The company creates value by reducing the need for customers to stitch together separate vendors for buying, serving, tracking, audience management and retention, while also offering white-label infrastructure for customers that want their own branded platforms.
How Adtarget.me Works & Monetises
Business model analysis and core revenue streams
The company monetises through software licensing and negotiated enterprise contracts across its modular platform suite. Based on the product descriptions, pricing likely combines recurring SaaS fees with usage-based charges linked to ad spend, traffic, impressions or data activation, plus custom pricing for white-label deployments. Buy-side marketplace and DSP activity may also carry take rates or media margins, while SSP activity may include publisher revenue share.
Revenue Channels
Products & Services in Categories
Verified structural categorizations from the graph
Technology
Media Channel
Adtarget.me: Frequently Asked Questions
What is adtarget.me?
adtarget.me is a Lithuanian B2B AdTech company offering a modular software stack for programmatic buying, ad serving, publisher monetisation, audience data, attribution, affiliate management and marketing automation.
Who uses adtarget.me?
Its products are used by advertisers, agencies, trading desks, publishers, app developers, affiliate networks, CRM teams and performance marketers.
How does adtarget.me make money?
It makes money mainly through SaaS licensing, white-label enterprise contracts and usage-linked fees tied to media, traffic or monetisation activity.
Company Facts
- Founded
- 2012
- Headquarters
- Konstitucijos av. 21A, Vilnius, LT-08130, Lithuania
- Core Segment
- AdTech Vendor
- Company Size
- 10–49
- Official Link
- adtarget.me