AD

Adtarget

Turkish adtech platform for contextual, video and rich media ads.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
Adtarget Teknoloji A.Ş.
Entity type
COMPANY
Founded
2019
Headquarters
Turkey
Company size
201–500
Market role
AdTech Vendor
Official website
adtarget.com.tr

What Adtarget does

Adtarget runs a hybrid adtech and managed media model. It develops proprietary advertising products and targeting tools, packages inventory and creative formats across publisher, video, TV and CTV environments, and executes campaigns for business customers. Value is created by improving campaign relevance, format impact, targeting control and measurable outcomes for advertisers while also helping monetise publisher inventory.

Category differentiation

Adtarget is a Turkish adtech and managed advertising platform, not a consumer publisher or a standalone global DSP of the scale of The Trade Desk. It also should not be conflated with older legal references to AdTarget Medya A.Ş., which reflect legacy documentation.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Adtarget Teknoloji A.Ş. is a Turkey-based adtech company that provides programmatic advertising, contextual targeting, rich media creative formats, video ad delivery, connected TV activation, app performance marketing and ad quality services. Its product set serves both advertisers and publishers, with solutions spanning open web display, native, video, TV and in-app campaigns. The company operates as both a technology provider and a managed campaign operator. The business makes money through managed advertising campaigns, media inventory monetisation, performance marketing pricing and value-added targeting and fraud-control services. Its direct customers are advertisers, brand marketers, mobile app marketers, agencies and media buyers that need campaign execution, premium formats, contextual placement and KPI-based delivery across publisher and TV-related inventory.

Business model & monetisation

Adtarget monetises through managed digital advertising campaigns, media inventory sales, rich media execution and performance-based acquisition pricing rather than disclosed standard SaaS subscriptions. Pricing is tied to campaign delivery, inventory access, creative execution, targeting and measurement. Its APP PERFORMANCE offer explicitly uses CPI, CPL, CPR and CPA models, while broader video, display, native and CTV activity is monetised through campaign fees and media spend.

Managed media campaigns across display, video, native and CTV
Media Arbitrage
App acquisition and event-based performance campaigns
Service Fee
Custom rich media and premium format execution
Service Fee
Contextual targeting, brand-suitability and fraud-protection services
Pay-per-Use

Products & capabilities

No products with linked sources are available in this view.

Programmatic stack & registry data

Registry entries and observed technical data do not establish certification, legal compliance or actual usage.

Adtarget Teknoloji A.S.

IAB vendor record: 779

Cookies declared
Yes
Non-cookie access declared
Yes
Declared purpose IDs
1, 2, 3, 4, 7
Declared feature IDs
3
Declared special purpose IDs
1, 2
Declared special feature IDs
1
Indexed sellers.json entries
84 · adtarget.com.tr

Products & market categories

Competitors & alternatives

  • KERV.ai

    Contextual video adtech for interactive commerce and attention measurement.

View all competitors

Side-by-side comparisons

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

Explore company relationships

Questions about Adtarget

What is Adtarget?

Adtarget is a Turkish advertising technology company that provides contextual targeting, rich media, video, CTV, app performance and fraud-control solutions for advertisers, agencies and publishers.

Who uses Adtarget?

Its users are business customers including advertisers, brand teams, media agencies, media buyers, app marketers, mobile developers and publishers.

How does Adtarget make money?

It makes money from managed media campaigns, inventory monetisation, premium ad formats, targeting services and performance-based app marketing priced through models such as CPI, CPL, CPR and CPA.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

14 publicly documented primary sources and citations linked across the market graph.

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