Adserve
Ad serving and creative workflow software for advertisers and agencies.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Adserve AS
- Entity type
- COMPANY
- Founded
- 2020
- Headquarters
- Adserve AS, Åsveien 3, Ski, 1424, Norway
- Market role
- AdTech Vendor
- Official website
- adserve.zone
What Adserve does
Adserve operates a B2B software model built around ad serving infrastructure and campaign workflow tools. It creates value by combining creative production, scheduling, hosting, delivery, tracking and reporting in a single platform, reducing operational complexity for teams managing digital advertising. Revenue is generated from platform access and ad delivery usage, with possible additional fees for managed support tied to video campaigns.
Category differentiation
This company is an ad serving and campaign workflow software provider, not a media agency, ad network or publisher. It should also be distinguished from generic uses of the word ad server and from larger enterprise ad tech vendors such as Equativ or Innovid.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Adserve is a Norwegian ad management and ad serving software company operating the Adserve.zone platform. It provides web-based tools for creative production, banner editing, campaign scheduling, ad delivery, tracking, reporting and video ad hosting. Its products are aimed at digital production teams, advertisers, media agencies and marketing teams running display and video campaigns. The company monetises through B2B software access to its ad server and campaign management platform, likely supplemented by usage-linked infrastructure fees and some service-led support for video campaigns. Its value proposition is a unified workflow that combines creative production and ad delivery in one system rather than splitting those functions across multiple vendors.
Business model & monetisation
The company most likely uses a SaaS-style monetisation model for its ad server and campaign management software, potentially combining subscription or access fees with usage-based charging linked to impressions served, campaign volume, hosted video delivery or reporting needs. The Videoads offer also suggests ancillary service revenue from campaign advisory and operational support.
- Ad serving platform access
- SaaS / software subscription
- Usage-based campaign delivery and hosting
- Pay-per-use / transactional infrastructure fees
- Video campaign advisory support
- Service fee / retainer
Products & capabilities
No products with linked sources are available in this view.
Programmatic stack & registry data
Registry entries and observed technical data do not establish certification, legal compliance or actual usage.
Adserve.zone / Adserve AS
IAB vendor record: 613
- Cookies declared
- No
- Non-cookie access declared
- No
- Declared purpose IDs
- 2, 7
- Declared special purpose IDs
- 1, 2, 3
Axel Springer Tech GmbH
IAB vendor record: 1629
- Cookies declared
- Yes
- Non-cookie access declared
- Yes
- Declared purpose IDs
- 1, 3, 4, 7, 9
- Declared feature IDs
- 1, 2, 3
- Declared special purpose IDs
- 1, 2, 3
Products & market categories
Media Channel
Ad Format
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Explore company relationships
Questions about Adserve
What is Adserve?
Adserve is a Norwegian B2B ad serving and campaign management platform for creating, scheduling, delivering and tracking digital advertising.
Who uses Adserve?
Its users are digital production teams, advertisers, media agencies, marketing teams and some publishers needing hosted video ad delivery.
How does Adserve make money?
It appears to earn revenue from software access to its ad serving platform, delivery or hosting usage, and some campaign support services.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
12 publicly documented primary sources and citations linked across the market graph.
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