AD

AdGlare

Independent ad server and audience platform for publishers and advertisers.

Available information varies by company and source.

Profile record updated:

Company facts

Entity type
COMPANY
Founded
2013
Company size
10–49
Market role
AdTech Vendor
Official website
adglare.com

What AdGlare does

AdGlare sells advertising infrastructure software to business customers on a recurring subscription basis. The core value proposition is to let publishers, advertisers and agencies control campaign delivery, reporting and targeting through a self-service or enterprise SaaS platform, while also offering first-party audience segmentation and paid implementation support. Value is created through reliable ad delivery, privacy-oriented data handling, white-label deployment options and operational simplicity for teams replacing or consolidating existing ad serving tools.

Category differentiation

AdGlare is an independent ad serving software vendor, not a media agency, ad network or consumer media publisher. It should also be distinguished from larger full-stack ad tech platforms that combine exchange ownership with buying tools.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

AdGlare is a private B2B advertising technology company founded in 2013 that provides a cloud-based ad server for managing, delivering and tracking digital advertising campaigns. Its platform is used by publishers, advertisers, agencies and ad operations teams to run display, native, video and connected TV campaigns, with supporting capabilities such as reporting, targeting, API automation and invalid traffic filtering. The company also offers a privacy-first first-party audience segmentation product, UserDB, and managed migration support for customers moving from other ad servers. The business is primarily monetised through subscription SaaS pricing based on ad request volumes, with flat-rate monthly tiers, custom enterprise plans and complementary onboarding or migration services. Its positioning centres on independent ad serving infrastructure, white-label deployment, privacy-conscious cookieless operation and predictable pricing without CDN bandwidth fees.

Business model & monetisation

The company monetises mainly through SaaS subscriptions tied to ad request volume, using flat monthly pricing tiers and custom enterprise contracts for higher scale. Its pricing approach emphasises predictable charges, no CDN bandwidth fees, no long-term commitments and self-service trial-led adoption. Secondary revenue comes from implementation, migration and onboarding support delivered as managed services alongside the software.

Ad server subscriptions
Software Subscription
Enterprise ad serving plans
Software Subscription
UserDB audience platform
Software Subscription
Migration and onboarding support
Service Fee

Products & capabilities

No products with linked sources are available in this view.

Programmatic stack & registry data

Registry entries and observed technical data do not establish certification, legal compliance or actual usage.

AdGlare Ad Server

IAB vendor record: 1593

Cookies declared
No
Non-cookie access declared
Yes
Declared purpose IDs
1, 2, 7, 10
Declared feature IDs
1, 2, 3

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

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Questions about AdGlare

What is AdGlare?

AdGlare is a B2B ad serving platform that helps publishers, advertisers and agencies manage, deliver and report on digital advertising campaigns.

Who uses AdGlare?

Its main users are publishers, advertisers, agencies and ad operations teams running direct digital campaigns and privacy-conscious targeting workflows.

How does AdGlare make money?

It primarily earns recurring subscription revenue from ad serving software plans, with additional income from enterprise features and migration or onboarding services.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

14 publicly documented primary sources and citations linked across the market graph.

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