Observed Signal · Apr 21, 2026 · Awards Announcement · Source: Digiday · Impact: 1/5 · Sentiment: Positive
Uber, Time and eos Are 2026 Future Leader Finalists
Digiday, Glossy and Modern Retail published the finalists for the 2026 Future Leader Awards, which recognize rising leaders with ten years of experience or less across marketing, product, media and related disciplines. Highlighted finalists include Seojoon Oh (senior product manager at Uber), who leads engineering teams building a first-party attribution system, a real-time KPI streaming hub and a semantic data layer that support Uber’s $1.7 billion advertising ecosystem and privacy-first marketing tools; Natasha Macri (senior director of marketing partnerships at Time), who runs Time’s U.S. pre-sale marketing engine and has scaled the publisher’s partnership pipeline and ad revenue; and Katie Zaro (omnichannel marketing manager at eos), who led a DTC website redesign, launched the brand’s first blog and grew email and SMS CRM performance. The article includes the full list of finalists across multiple Rising categories.
Recognition of rising industry talent; informative for networking and hiring but not strategically transformative for AdTech infrastructure or policy.
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Key Takeaways & Evidence Grounding
- The Future Leader Awards are presented by Digiday, Glossy and Modern Retail and honor marketing and media leaders with 10 years of experience or less.
- Seojoon Oh, senior product manager at Uber, is a finalist in the Rising Product Leader category; he leads teams building a first-party attribution system, a real-time KPI streaming hub and a semantic data layer supporting Uber’s $1.7 billion advertising ecosystem.
- Natasha Macri, senior director of marketing partnerships at Time, is a finalist in the Rising Media Leader category; she leads Time’s U.S. pre-sale marketing engine and has scaled the partnership pipeline and contributed to year-over-year advertising growth.
- Katie Zaro, omnichannel marketing manager at eos, is a finalist in the Rising Content Marketing Leader category; she led a redesign of eos’s DTC website, launched the brand’s first blog and grew email and SMS CRM performance year over year.
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Digiday Future Leader Awards 2026 Finalists Announced
Digiday, together with Glossy and Modern Retail, published the list of finalists for the 2026 Future Leader Awards, which recognizes rising leaders with ten years of experience or less across marketing, media and product disciplines. Highlighted finalists include Seojoon Oh (senior product manager at Uber), Natasha Macri (senior director of marketing partnerships at Time) and Katie Zaro (omnichannel marketing manager at eos). The announcement describes finalists’ work—Seojoon Oh’s platforms supporting Uber’s $1.7 billion advertising business, Macri’s scaling of Time’s partnership pipeline and Zaro’s DTC site redesign and CRM gains—and lists nominees across multiple categories (e.g., product, media, content, AI, audio, e‑commerce, technology). The piece is an industry recognition of emerging talent shaping measurement, partnerships and omnichannel experiences.
Digitas, Five Below, January Digital Win 2026 Future Leader Awards
Digiday announced the winners of the 2026 Future Leader Awards on May 5, 2026. The awards recognize emerging leaders (10 years of experience or less) across marketing, media, retail and agency roles. The announcement highlights profile winners including Ameera Masud (associate director of social strategy at Digitas), Cecilia Snider (Five Below) and Raquelle Kleiman (January Digital), and publishes a complete list of category winners spanning new categories such as Rising AI Leader and Rising Audio Leader. The winners were recognized for contributions including modernizing retail replenishment with AI, scaling affiliate practices into major growth engines, and translating online culture into audience engagement.
Digiday Announces 2026 Media Buying & Planning Finalists
Digiday published the list of finalists for the 2026 Digiday Media Buying and Planning Awards on June 2, 2026. Finalists span agencies, brands, publishers and technology vendors across categories including Media Campaign of the Year, Media Plan of the Year and Best Omnichannel Campaign. Highlighted nominations include Uber Advertising’s full‑funnel holiday campaign for Diageo; the NFL and CBS/Paramount+ for the “Count on Sundays” 360 campaign; and WPP Media & Mazda for the docuseries “First to the Finish,” which reported 16 million minutes watched and nearly 587,000 full-series viewers. The awards also feature new AI-related categories (Best AI Platform; Best Creative Use of AI; Best Use of AI in Planning/Search) and recognize campaigns using omnichannel, CTV, DOOH and data-driven tactics.
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