VideoStorm
Interactive video adtech platform with measurement and first-party data.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- VideoStorm
- Entity type
- COMPANY
- Founded
- 2022
- Headquarters
- 225 West 35th Street, 5th Floor, New York, NY 10021
- Company size
- 10–49
- Market role
- AdTech Vendor
- Official website
- videostorm.com
What VideoStorm does
VideoStorm operates as a B2B adtech vendor. It provides proprietary interactive video technology that advertisers, agencies and publishers use to deploy enhanced video ad units across existing media environments. Value is created by improving engagement, enabling embedded calls-to-action and capturing granular first-party interaction data. Revenue is derived from a mix of platform access, campaign usage, analytics access and premium pricing attached to enhanced ad performance.
Category differentiation
VideoStorm is not a consumer video platform or streaming service. It is a B2B adtech provider focused on interactive video ad delivery and campaign measurement.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
VideoStorm is a private US advertising technology company focused on interactive video advertising. Its core platform turns standard video assets into clickable, multi-path ad units that can run across connected TV, web, mobile and in-app environments, while integrating with existing ad servers, DSPs and SSPs. The company also offers StormTracker, a self-service analytics layer for monitoring engagement, conversions and creative performance. The business generates revenue from B2B software access and campaign-linked usage of its interactive ad technology. Its direct customers are brands, media agencies and publishers that want richer video ad experiences, deeper engagement data and better conversion insight than standard video formats typically provide.
Business model & monetisation
VideoStorm uses a B2B monetisation model that combines SaaS-style platform access with campaign-based commercial terms. Based on the product descriptions, revenue comes from software access to the interactive video platform and StormTracker, plus usage-based or media-linked pricing tied to campaign volume, data capture, premium creative functionality or performance uplift. Its monetisation is supported by differentiated ad formats and measurement capabilities that justify pricing above standard video units.
- Interactive video platform access
- SaaS / software subscription
- Campaign-linked usage of interactive ad units
- Percentage take-rate or usage-based campaign fees
- StormTracker analytics and reporting access
- SaaS / analytics subscription
- Custom integrations or enablement support
- Service fee / implementation support
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
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- Market Map CTV Commerce
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Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about VideoStorm
What is VideoStorm?
VideoStorm is a B2B advertising technology company that provides interactive video ad formats and campaign analytics for brands, agencies and publishers.
Who uses VideoStorm?
Its direct users are brands, media agencies and digital publishers running video advertising campaigns across CTV, web, mobile and in-app environments.
How does VideoStorm make money?
It appears to earn revenue from platform access, campaign-linked usage of its interactive video technology and analytics services such as StormTracker.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
14 publicly documented primary sources and citations linked across the market graph.
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