Observed Signal · Mar 23, 2023 · Hiring · Source: OnlineMarketing.de · Impact: 3/5 · Sentiment: Positive
Top 25 In-Demand Jobs (LinkedIn Trends)
LinkedIn's latest data identifies the 25 fastest-growing jobs in Germany over the past five years, underscoring robust demand for HR and IT professionals even amid economic headwinds. The piece notes ongoing trends such as hybrid work arrangements and competency-based recruiting that affect hiring strategies across industries, with Germany reportedly leading international markets in November 2022 by having one applicant per job posting on LinkedIn. The ranking highlights the top roles: first Sales Development, second Growth Manager, third Employer Branding Manager, fourth Sustainability Manager, and 20th Brand Communications Manager; other positions span cloud engineering, data roles, and training specialists. Barbara Wittmann, LinkedIn's DACH country manager, is quoted praising the data's reflection of talent dynamics and urging workers contemplating a change to explore new opportunities in 2023. The article, published January 30, 2023 on OnlineMarketing.de, frames these trends within the broader European adtech/marketing job market.
Provides data-backed insight into in-demand roles in Germany's adtech/marketing sector; relevant to industry workforce trends.
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Key Takeaways & Evidence Grounding
- LinkedIn identified the top 25 fastest-growing jobs in Germany over the past five years.
- Rank 1: Sales Development; Rank 2: Growth Manager; Rank 3: Employer Branding Manager; Rank 4: Sustainability Manager; Rank 20: Brand Communications Manager.
- Germany had 1 applicant per LinkedIn job posting in November 2022, leading international comparisons.
- Barbara Wittmann, Country Manager DACH at LinkedIn, commented on the ranking.
- The article was first published January 30, 2023 on OnlineMarketing.de and notes trends like hybrid work and competency-based recruiting.
Connected Companies & Entities
1 Entity mappedRelated Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
Céline Flores Willers urges B2B marketers to think like B2C
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Nadella's AI Pivot: Can He Reinvent Microsoft Again?
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