Observed Signal · Sep 29, 2026 · Event Announcement · Source: https://martechseries.com/feed/ · Impact: 3/5 · Sentiment: Positive
StackAdapt Announces 2026 Innovation Forum on AI
StackAdapt, an AI advertising and orchestration platform, has announced its annual global virtual event, the 2026 Innovation Forum: How AI is Reshaping the Next Era of Advertising. The event will take place on September 29 for North America and September 30 for EMEA and APAC. It will feature discussions on how AI is transforming advertising planning, creative, audience strategy, activation, and measurement, and will showcase StackAdapt's latest AI innovations, including Ivy Studio. Speakers include StackAdapt executives and industry experts such as Benji Shomair from OpenAI, who will discuss ChatGPT advertising. The forum aims to help marketers prepare for a more adaptive and interconnected advertising future.
The event announcement highlights the growing role of AI in advertising, but is not a major product launch or policy change.
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Key Takeaways & Evidence Grounding
- StackAdapt announced its annual global virtual event, the 2026 Innovation Forum, focused on AI in advertising.
- The event will be broadcast on September 29 for North America and September 30 for EMEA and APAC.
- Speakers include StackAdapt CMO Ryan Nelsen, CEO Vitaly Pecherskiy, CTO Yang Han, and OpenAI VP of Monetization Benji Shomair.
- StackAdapt will showcase its latest AI innovations, including Ivy Studio.
Connected Companies & Entities
2 Entities mapped“StackAdapt, the leading AI advertising and orchestration platform, kicks off the 2026 Innovation Forum......”
“Benji Shomair, VP of Monetization at OpenAI, will speak to the emergence of ChatGPT advertising......”
Ontology Mapping & Concepts
Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
StackAdapt announces Innovation Forum 2026 exploring how AI is reshaping the next era of advertising
StackAdapt announced its Innovation Forum 2026, an event exploring how AI is reshaping the next era of advertising, as reported by Business Wire.
StackAdapt rethinks DSPs for post-dashboard world
StackAdapt announced Ivy Studio, a new advertising hub built on its Ivy AI engine that uses AI agents to help marketers translate business objectives into measurable outcomes and execute work from a unified interface. The company intends to de-emphasize traditional dashboards and reactive workflows common in DSPs, instead enabling agent-driven interactions that analyze ad context, uncover opportunities, and recommend actions. The article positions Ivy Studio as part of a broader shift toward agentic marketing platforms, while noting marketers still operate across many systems (social platforms, programmatic tools, analytics, CRM/CDP). The piece was published on July 28, 2026, on MarTech and authored by Mike Pastore.
StackAdapt Launches Global On‑Demand Conversion 2026
StackAdapt announced global availability for the Conversion 2026 on‑demand experience, extending access to sessions from its second annual summit held May 12–13 in Austin, Texas. The live event gathered brands, agencies and technology leaders and featured mainstage presentations from Anne Bouttier (Spotify), Mary O’Brien (PMG) and Todd Latter (JetBlue Vacations). StackAdapt said the on‑demand hub will provide global access to keynotes, product deep dives and strategic discussions. The company also unveiled multiple platform advancements — including a Command Center, Ivy Studio, AI Video Builder, programmatic direct mail, enhanced cross‑channel attribution and expanded orchestration capabilities — aimed at improving cross‑channel execution, creative production and measurement.
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