Observed Signal · Jul 23, 2026 · Ratings Report · Source: DWDL · Impact: 2/5 · Sentiment: Neutral
RTLzwei's 'Bella Italia' Starts Strong; Kabel Eins Leads
DWDL reports that RTLzwei's new season of 'Bella Italia - Camping auf Deutsch' launched successfully on July 22, 2026, averaging 0.63 million viewers at 20:15 and setting a season-best compared with last summer. The show achieved a 3.5% share overall, 7.0% in ages 14–49 and 5.3% in ages 14–59. Kabel Eins topped the commercial-channel competition with the film 'Forrest Gump' (700,000 viewers), posting 7.9% (14–49) and 6.5% (14–59); its follow-up special held 370,000 viewers with similar shares. ProSieben's 'Skyscraper' drew 0.66 million and 5.7% (14–49). Sat.1's '111 Vollkommen verrückte Viecher' reached about 610,000 viewers (3.9% in 14–49). Data source for ratings is AGF SCOPE 1.15 (AGF Videoforschung).
Daily linear-TV audience and share figures inform ad buyers, scheduling and inventory valuation but represent routine measurement rather than industry-shifting news.
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Key Takeaways & Evidence Grounding
- RTLzwei's new season of 'Bella Italia - Camping auf Deutsch' averaged 0.63 million viewers at 20:15 on July 22, 2026.
- Bella Italia achieved a 3.5% market share overall, 7.0% among ages 14–49, and 5.3% among ages 14–59.
- Kabel Eins' airing of 'Forrest Gump' reached 700,000 viewers and recorded 7.9% share (14–49) and 6.5% share (14–59).
- ProSieben's 'Skyscraper' had 0.66 million viewers and 5.7% share in the 14–49 demo; Sat.1's '111 Vollkommen verrückte Viecher' had ~610,000 viewers and 3.9% (14–49).
- All audience data cited are from AGF SCOPE 1.15 (AGF Videoforschung), preliminary weighted TV data.
Connected Companies & Entities
9 Entities mapped“At RTLzwei the new season of 'Bella Italia - Camping auf Deutsch' had a very successful start....”
“Kabel Eins had a successful evening with the classic 'Forrest Gump', achieving 700,000 viewers and a 7.9% share among 14–49....”
“At ProSieben the film 'Skyscraper' drew 0.66 million viewers and a 5.7% market share among 14–49....”
“In Sat.1 around 610,000 people watched '111 Vollkommen verrückte Viecher', with a 3.9% share in the 14–49 group....”
“Top 5 market shares (all viewers) list ZDF at 13.2%....”
“Source for all data in this article, unless otherwise noted: AGF SCOPE 1.15; market standard: moving image; preliminary weighted data....”
“Top 5 market shares (all viewers) list Das Erste (ARD) at 12.6%....”
“URL to this article and copyright note: © DWDL.de GmbH, 2001-2026....”
Ontology Mapping & Concepts
Related Market Signals & Shifts
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Bella Italia boosts RTLzwei; VOX weak
DWDL reports linear-TV ratings for the evening of 05 August 2026: RTLzwei’s series "Bella Italia - Camping auf Deutsch" rose to a season-best among key demographics, Kabel Eins benefited from the film "Jim Knopf und Lukas, der Lokomotivführer," while VOX showed weak performance with repeated episodes of "Bones." Audience and market-share figures are based on preliminary AGF SCOPE 1.15 data and include demographic splits for 14–49 and 14–59 age groups.
RTLzwei Moves 'Bella Italia' to Wednesday Primetime
RTLzwei will return the camping-format series "Bella Italia - Camping auf Deutsch" with a new season beginning 22 July 2026. The broadcaster moved the show to a new slot: Wednesdays at 20:15, replacing its previous Monday primetime position; the channel is currently airing repeats of the format. The series follows German campers at Marina di Venezia and features returning participants (e.g., Nicole and Sascha Fingerhuth) and new families (Family Nawrot). Produced by Storyhouse (Story House Productions), the show averaged nearly 0.5 million viewers in its last season with a 4.8% market share among 14–49-year-olds. Repeats have performed weakly against World Cup programming, but the new episodes will air after the tournament concludes.
RTLzwei Starts Weak, Strengthens Through Night
DWDL reports TV audience figures for June 23–24, 2026 showing RTLzwei began primetime weak but grew steadily as the evening progressed. RTLzwei’s initial airing of 'Hartz und herzlich' delivered 2.1% market share (14–49) and ~360,000 viewers; a later repeat rose to 3.7% and ~410,000 viewers, matching the reach of the report 'Deutschlands verlorene Kinder' (5.1% in the classic target group) which climbed to 9.8% after midnight. RTL showed a similar upward trend (an initial 2.1% for an old crime drama, later programming up to 6.5%; the crime drama reached 1.07 million viewers). Sat.1 and VOX achieved moderate reaches with repeats and series, while ProSieben performed poorly (average reach ~230,000, 2.0% among 14–49, day share 3.2%, ranking seventh among the eight major full‑program channels). Data source: AGF SCOPE (AGF Videoforschung).
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