Observed Signal · Aug 14, 2026 · Event - Conference · Source: PocketGamer.biz · Impact: 1/5 · Sentiment: Neutral
Pixel Federation's Matej Jurcak to Speak at PGC Nordics
Matej Jurcak, who leads ASO and growth partnerships at game studio Pixel Federation, has been confirmed as a speaker at Pocket Gamer Connects Nordics (PGC Nordics) in Helsinki on October 20–21, 2026. Jurcak will appear on the panel 'Does The Best Game Win Anymore?', examining the relationship between game design and marketing. He has worked at Pixel Federation for over a decade in roles across community management, social media and creative assets before moving into app store optimisation and strategic partnerships. PGC Nordics will take place at Wanha Satama, hosting more than 1,500 professionals from over 50 countries and running alongside the AI Gamechangers Summit and Beyond Games: Transmedia Summit.
A gaming conference speaker announcement with limited direct impact on AdTech/MarTech; relevant mainly for ASO and games marketing practitioners.
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Key Takeaways & Evidence Grounding
- Matej Jurcak leads ASO and growth partnerships at Pixel Federation.
- Jurcak is confirmed as a speaker for Pocket Gamer Connects Nordics in Helsinki on October 20–21, 2026.
- Jurcak will join the panel 'Does The Best Game Win Anymore?'.
- PGC Nordics is expected to host 1,500+ professionals from over 50 countries at Wanha Satama.
Connected Companies & Entities
1 Entity mapped“The article announcing the speaker lineup is published on PocketGamer.biz and references PGC Nordics and related event details.”
Ontology Mapping & Concepts
Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
PG Connects Nordics Schedule Goes Live
PG Connects Nordics (rebrand of Pocket Gamer Connects Helsinki) will take place October 20–21, 2026, in Helsinki, Finland. The rebranded conference features a 23-track programme across multiple stages, two side events, and 36 hours of content with 150+ speakers covering monetisation, funding, AI, development trends, HTML5, and cross-media. Confirmed organisations include Layer AI, Epic Games, Xsolla, Meta, FastSpring, Fingersoft, IGDA, Neogames Finland, and Pixel Federation. The event offers curated, free-to-ticket-holder networking: Investor Connector, Publisher SpeedMatch, and two editions of The Big Indie Pitch (mobile; PC & console); fringe-event applications close at midnight on October 5, 2026. An online meeting system is provided for attendees. Over 1,500 professionals are expected, and Xsolla will participate as Diamond Sponsor, with Danhua Wu as VP of Business Development for the Nordics. Adam Cavanagh, Head of Commercial at Tebex Studios, will speak about D2C strategies, partner selection, and data-driven live operations. He highlights emerging markets as growth opportunities and funding as a major industry challenge. Tickets are available via the official site, with mid-term prices starting at €199.
Pocket Gamer Connects Nordics Announces First Speakers
Pocket Gamer Connects (rebranded PG Connects Nordics) will return to Finland on October 20–21, 2026 for its 13th edition, expanding its regional remit. The two-day conference will include the AI Gamechangers Summit and Beyond Games: Transmedia Summit as part of Finnish Games Week, with more than 1,500 professionals expected to attend and 150+ speakers across 22 conference tracks. The first confirmed speakers include representatives from Odd Latent, Game Makers of Finland, InnoGames, Outfit7, gamescom latam, IGDA / Utrecht University, OV Entertainment Group, Neogames Finland and modl.ai, and the programme will also feature speakers from Supercell, Next Games, Rovio, Fingersoft, Epic Games and Meta. Early-bird tickets start at €152.
PG Connects Nordics 2026: Helsinki Event Preview
PG Connects Nordics, a major gaming industry conference, is set to take place in Helsinki on October 20-21, 2026. The event is expected to attract over 1,500 attendees from 50 countries, with a strong focus on game development and business. The conference will feature 42 hours of content, including access to the AI Gamechangers Summit, and will host a large roster of exhibiting companies and speakers. Notable confirmed attendees include major players such as Activision, Epic Games, Meta, Rovio, and Supercell. The event is part of Finnish Games Week and aims to facilitate networking, partnerships, and business opportunities within the Nordic and global gaming ecosystem.
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