Observed Signal · May 14, 2026 · Partnership · Source: https://martechseries.com/feed/ · Impact: 2/5 · Sentiment: Positive
NinjaCat and Just Global | Trilliad Partner on AI Marketing Engine
NinjaCat, an AI-enabled data and analytics platform, and global B2B agency Just Global | Trilliad announced a partnership to build a high-performance, AI-driven marketing engine. Leveraging NinjaCat, the agency has implemented more than 150 AI agents across 18 departments to streamline workflows—from invoice reconciliation to high-volume trafficking—and to free teams for strategy, optimization and creative work. The collaboration reportedly reduced workflow complexity and unlocked thousands of hours of time savings. NinjaCat received Just Global | Trilliad’s 2026 One Team Collaboration Award. Company executives (Emilie Sanders Lee, Paul Deraval and Kat Van Biene) are quoted emphasizing measured, responsible AI use and the role of agents in accelerating growth and operational efficiency.
Demonstrates practical, scaled deployment of AI agents within an agency using a MarTech analytics platform (150+ agents across 18 departments), signalling operationalization trends in AI-driven marketing but not a major platform policy or financial event.
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Key Takeaways & Evidence Grounding
- NinjaCat and Just Global | Trilliad announced a strategic partnership to deploy AI-driven marketing capabilities.
- The organizations have created more than 150 AI agents across 18 departments at Just Global | Trilliad.
- The partnership aims to reduce media workflow complexity and free staff to focus on strategy, optimization and creative work.
- NinjaCat received Just Global | Trilliad’s 2026 One Team Collaboration Award.
- Article publication date: 2026-05-14.
Connected Companies & Entities
1 Entity mappedOntology Mapping & Concepts
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